Chloe Sims flaunts her cleavage as she strips to her bra for steamy snap

Chloe Sims left her fans feeling hot under the collar as she stripped down to her bra for a steamy Instagram snap on Thursday. 

The reality star, 40, looked sensational just black lace lingerie as she pouted seductively for her sizzling selfie. 

The mother-of-one recently quit TOWIE and signed an OnlyFans TV contract with her sisters that’s set to be worth £1 million – but she has insisted there will be no explicit content.

Racy: Chloe Sims left her fans feeling hot under the collar as she stripped down to her bra for a steamy Instagram snap on Thursday

Chloe looked fantastic in her steamy snap as she styled her glossy tresses in a high ponytail and donned gold hooped earrings.

The TV personality accentuated her beauty with a sweep of bronzer and slick of nude lipstick on her plump pout. 

The sultry shot comes after Chloe, her siblings Frankie, 27, Demi, 25, Charlie, 30, and his new makeup artist fiancée Georgia Shults, 30, signed their new TV contract.

New venture: The mother-of-one recently quit TOWIE and signed an OnlyFans TV contract with her sisters that's set to be worth £1 million - but has insisted there will be no explicit content

New venture: The mother-of-one recently quit TOWIE and signed an OnlyFans TV contract with her sisters that’s set to be worth £1 million – but has insisted there will be no explicit content

The series – which has the working title of House of Sims – will also feature their brother Charlie, 30, and his new makeup artist fiancée Georgia Shults, 30.

Their initial deal with the OFTV platform is a ‘six-figure’ sum set to rise to millions with extra add-ons and earnings, MailOnline has been told.

The new show starts shooting within weeks and is slated to be broadcast around the start of next year on the free viewing app.

Gorgeous: Chloe looked fantastic in her steamy snap as she styled her glossy tresses in a high ponytail and donned gold hooped earrings

Gorgeous: Chloe looked fantastic in her steamy snap as she styled her glossy tresses in a high ponytail and donned gold hooped earrings

Publicity pictures for the series features them decked out in leather outfits and look similar to some of the Kardashians’ famous shoots.

Just like that hit, this series will follow the principal family The Sims as they attempt to ‘go global’ away from Essex and on their travels in the USA.

What is OnlyFans’ OFTV television channel? 

OnlyFans has only been in existence for five years but it has already been credited with revolutionising the adult industry.

Fans pay anywhere from £3.90 to £39 a month for pictures from their favourite creators, while the site takes 20 per cent commission. 

It boomed during the coronavirus lockdown, with a 42 per cent increase in new accounts being made during the period, taking the total to nearly 100,000 Britons.

Worldwide there are 2 million creator accounts with 200 million users and OnlyFans says it has paid UK creators more than £956m.

The OFTV platform is a free app, which unlike the parent site features no nudity and can be watched on a smart TV.

OFTV has this year launched a range of UK content, including the hit shows, Model Farmers, and Enduro: Beyond the Circuit. House of Sims is its biggest TV investment.

The series will go out on the free OFTV app, which unlike the parent site features no nudity and can be watched on a smart TV.

And as part of the deal the family will also open OnlyFans accounts, but will feature Instagram-style pictures, with no explicit content.

Chloe told MailOnline: ‘I get people will want to compare this to TOWIE, but this is a different concept; this will be a fly-on-the-wall insight into our lives as a family, currently calling it House of Sims as a working title. It will be completely real, and we’re really excited to bring our viewers along on a big unfiltered adventure.

‘We’re proud to be The Sims, but being compared to the Kardashians all the time is a big compliment to us as a family. We want to see where this new show can take us and plan to go global.’

Chloe, who is also a co-producer of the show, added: ‘We want to become one of the best reality TV shows out there. OFTV is fully supporting us with this. We can’t wait to get started.

‘I feel very strongly that we should show ourselves in a natural light, showing all aspects of everything we do.

‘For example – first thing in the morning without the glam, sharing more of who we actually are, what we’re up to, and real life situations – this is the first authentic insight into our everyday

Frankie and Demi added in a statement: For fans this is a real behind the scenes look at what goes on in our lives.

‘Fans will get to properly know all of us in a totally new show format that we’re really excited about.

‘They will understand straight away why we moved to OnlyFans when they see what we’ve up to on OFTV soon.’

This new show is the biggest investment into original, creator-first content the British tech company has made in its history.

New: The outing comes after Chloe, Frankie, 27, Demi, 25, Charlie, 30, and his new makeup artist fiancée Georgia Shults, 30, signed their new TV contract

New: The outing comes after Chloe, Frankie, 27, Demi, 25, Charlie, 30, and his new makeup artist fiancée Georgia Shults, 30, signed their new TV contract

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Read more at DailyMail.co.uk