Gone in 60 seconds: The limited edition Coles Best Buys product that sold out immediately after going on sale on Friday
- Limited edition air fryer flew off the shelves within minutes at Coles stores
- The 25 litre All-In-One Oven with Airfryer went on sale for $129 on Friday
- Customers queued outside and say they still missed out on purchasing the item
- One person said they were fifth in line though were beaten to the shelves
A number of disappointed customers were left empty handed after queueing outside Coles for a limited edition air fryer that sold out in a matter of minutes.
The 25 litre All-In-One Oven with Airfryer went on sale for $129 across 88 supermarket stores on Friday.
Many customers eager to get their hands on the popular item lined up outside the store in the early hours of the morning and still missed out on the deal.
The 25 litre All-In-One Oven with Airfryer went on sale for $129 across 88 supermarket stores on Friday
One woman said she was fifth in queue at a Green Valley store, in Western Sydney, and still managed to leave the store without an air fryer.
The store opened at 7am, though by 7.04am its shelves were left completely bare.
Another upset customer took to Facebook to say they had queued in line since 5.30am at another store, though they were beat to the shelves.
‘Thanks Coles, you advertise the air fryer ovens in a big campaign, drive 45 mins to line up in the queue at 5.30am, doors open at 6am, people from the back of the line come running and barging and pushing to grab the measly 10 ovens in stock on the floor so those who waited patiently in line who were there early get beaten by inconsiderates who just get there when the doors open,’ they posted.
Others claimed the supermarket had not stocked enough air fryers on the shelves and limited the number to 10.
‘They were gone instantly,’ another one claimed.
Coles told Daily Mail Australia in a statement it would work hard to increase supplies of its popular items at its stores.
‘We have been blown away with the popularity of our new Coles Best Buys range. Our limited edition all-in-one oven and air fryer was particularly popular and sold out Friday morning.
‘Other products from the Coles Best Buys range of kitchen appliances and electronics are still available at participating stores while stocks last.
‘Customers are telling us they’re really enjoying the great value offered across more than a hundred new products since launching the Coles Best Buys range last month.
‘We are working hard to increase supplies of the most popular items as part of our upcoming fortnightly events.’
Coles said in a statement to news.com it would work hard to increase supplies of its popular items at its stores