Fans mock Karl Stefanovic’s awkward pose in a sponsored post for Nespresso – as he and wife Jasmine Yarbrough officially become Instagram influencers
He’s a stalwart of the Australian breakfast television industry.
And Karl Stefanovic added the tile of ‘social media influencer’ to his glittering resume this week after he posted his first sponsored Instagram ad for Nespresso.
Fans were taken by surprise on Wednesday after the 47-year-old uploaded a glossy photo of himself posing in the kitchen next to his new coffee machine.
Are you not influenced? Today host Karl Stefanovic, 47, added the tile of ‘social media influencer’ to his glittering resume this week after he posted his first sponsored Instagram ad for Nespresso
The slick photo showed the father-of-four smiling next a kitchen bench, holding a cup of coffee to his mouth.
Unfortunately, not everyone was a fan of Karl’s pose, with some commenting that he appeared ‘uncomfortable’ in front of the camera.
His left hand meanwhile hovered awkwardly at a horizontal angle in front of his chest.
‘The most awkward arm of the year award goes to…’: Unfortunately, not everyone was a fan of Karl’s pose, with some commenting that he appeared ‘uncomfortable’ in front of the camera
‘And the most awkward arm of the year award goes to…. love it Karlos!’ one user joked.
‘You look uncomfortable [laughing/crying emoji]’ another added.
Karl isn’t the only Stefanovic cashing in on the influencer craze – his shoe designer wife Jasmine has also been spruiking food delivery service DoorDash on her own Instagram page.
Double act! Karl isn’t the only Stefanovic cashing in on the influencer craze – his shoe designer wife Jasmine (right) has also been spruiking food delivery service DoorDash on her own Instagram page
Family affair! Several of Jasmine’s sponsored posts even feature Karl and their dog Chance The Yapper (right) laughing together on the coach with a bag of home-delivered food
Several of Jasmine’s sponsored posts even feature Karl and their dog Chance The Yapper laughing together on the coach with a bag of home-delivered food.
‘Who needs a booking when we DoorDash date night dinner after a long day!’ she wrote next to a paid-for Instagram Story post on Tuesday.
Karl currently boasts 267K Instagram followers, while Jasmine has 53.6K.
#Ad: ‘Who needs a booking when we DoorDash date night dinner after a long day!’ she wrote next to a paid-for Instagram Story post on Tuesday