Gen Z influencers flock to buy this bizarre object to flaunt their summer vacation content: ‘Marketing genius!’

Gen Z influencers are flocking to buy one bizarre object to flaunt their summer vacation content. 

The latest trend sweeping social media has fashion-forward influencers flaunting their holiday looks in none other than airport security bins.

The Gen Z-ers are actually scouring the internet to purchase replica TSA bins to create Instagram and TikTok content featuring shots of their vacation outfits.

The Gen Z-ers are actually scouring the internet to purchase replica TSA bins to create Instagram and TikTok content featuring shots of their vacation outfits

The TikToker who owns a journal business, plans to use the tray for product shots

The TikToker who owns a journal business, plans to use the tray for product shots

Marci Hirshleifer Penn gets it. 

As the owner of a luxury department store in Manhasset, she stays on the cutting edge of marketing trends, sharing an Instagram ‘dump’ of various vacation looks with the caption ‘Traveling with Chanel F24.’

The ‘aesthetic’ photos feature a TSA-like bin with various Chanel outfits including a combo of Chanel shoes, bag, and top artfully arranged in the iconic grey tray.

But the trend in not just on Instagram, as TikToker Margot Lee also revealed her odd purchase.

She explained the trend to her followers in a video captioned: ‘Keep watching to see how this made it to our HOME PAGE.’

‘Weirdest thing that I have ever ordered just came in the mail,’ she said in the video posted last week.

The TikToker who owns a journal business, plans to use the tray for product shots.

‘The idea is to create different vignettes with the travel journal featured and to create all different identities of people,’ she explained.

‘This was surprisingly hard to find,’ she added. 

Her followers seem to be on board with the odd trend, with one gushing, ‘Marketing genius!’ 

‘You’re so creative this is such a fun idea,’ another user wrote in comments. 

‘I am obsessed,’ a third used raved. ‘This is a vision.’ 

Piper Taich, another social media ‘influencer’ even shared a step-by-step tutorial for nailing the perfect TSA bin aesthetic.

‘TSA bin aesthetic photo tutorial!’ she captioned the video. 

Piper Taich, another social media influencer even shared a step-by-step tutorial for nailing the perfect TSA bin aesthetic

Piper Taich, another social media influencer even shared a step-by-step tutorial for nailing the perfect TSA bin aesthetic

‘Heres how i took these cute photos for Pinterest – and no it’s not by holding up the line at TSA,’ she joked. 

The tub is from Amazon and she uses it for cleaning supplies when she’s not taking pictures, Piper revealed.

‘If you’re wondering what the point of it is, it’s fun and it’s for art,’ Piper explained. ‘It’s a really fun way to express my love for fashion and thrifting and artistic direction.’

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