He’s an Italian millionaire who found fame for his fun social media dancing videos.
And Gianluca Vacchi, 50, proved he’s living the high life as he showed off his toned torso and extensive tattoo collection when he hit the beach in a pair of tiny white speedos in Miami on Sunday.
The playboy, who has an estimated net worth of £225million, sizzled in the skimpy swimwear before taking a dip to cool off from the Florida sunshine.
Silver fox: Italian millionaire Gianluca Vacchi, 50, showed off his toned torso and extensive tattoo collection when he hit the beach in a pair of tiny white speedos in Miami on Sunday
Smouldering: The playboy showed off his bulging muscles as he strolled along the white sands, accessorising with a statement chunky anklet
Gianluca showed off his bulging muscles as he strolled along the white sands, protecting his eyes with a pair of stylish yellow circular shades.
He accessorised with a statement chunky anklet as he gave a smouldering smile while chatting to two friends who relaxed on sun loungers.
The silver fox wore his grey locks slicked back and kept things smart with a trimmed beard.
Earlier in the day the hunk cut a casual figure as he headed down to the sunbathing hotspot.
Cooling off: who has an estimated net worth of £225million, sizzled in the skimpy swimwear before going for a dip to take a break from the Florida sunshine
Working it: The silver fox wore his grey locks slicked back and kept things smart with a trimmed beard
Flaunting his toned physique in a low-necked, loose fitting pink shirt, Gianluca also rocked Adidas tracksuit bottoms with an accompanying pocket chain.
He strolled casually towards his favourite bathing spot before stripping off to take to the cool waters to reveal his ink, which includes a tattoo saying ‘#GVlifestyle’.
The body-building heir to an industrial empire recently had a yacht and several villas seized by banks demanding repayment of debts of £9.3million (€10.5 million).
Sunday fun day: The entrepreneur, who spends much of his time in Miami, gave a smouldering smile while chatting to two friends who relaxed on sun loungers
His stake in a golf course near Bologna was also confiscated pending an arrangement with creditors who fear other debts may have been hidden, the Quotidiano Nazionale reported.
Gianluca claimed at the time that ‘it is just a little debt’ when set against the value of the family business, IMA, a conglomerate with interests in packaging and pharmaceuticals.
The playboy’s stake reportedly generates dividends of five million euros a year.
Gianluca – who heads up the manufacturing company SEA Società Europea Autocaravan – has an estimated net worth of £225million ($300million), and is a life coach as well as an entrepreneur.
Relaxed: Earlier in the day the hunk cut a casual figure as he headed down to the sunbathing hotspot. Gianluca rocked Adidas tracksuit bottoms with an accompanying pocket chain
The millionaire shot to social media fame after he went viral by sharing a video of himself emerging from a freezing anti-aging chamber and then performing a dance routine in just his pants and snow boots.
The cryotherapy chamber is a device that blasts the body with temperatures of -16C, and the 50-year-old is said to use the treatment to feel young and keep his skin looking firm.
The video was seen more than 76,500 times and racked up than 750 comments within the first few hours.
The businessman became well-known in 2014 when he was seen on holiday with American actor Zac Efron.