YouTube has become one of the most popular platforms for creators to share their video content and earn money. Through the YouTube Partner Program, YouTubers make money from their YouTube videos, ad revenue, and other revenue streams.
And now everybody wants to know how much YouTube pay for 1 million views if their YouTube video hits it.
But, seriously, how much does YouTube pay for 1 million views?
Generally speaking, a YouTuber makes around $18 for every 1000 views (equivalent to $0.01 – $0.03 per ad view).
Therefore, earning up to $18000 for 1 million views is possible, but it’s not a realistic figure as audience engagement rates, ad types, and their value, along with YouTube’s share, must be taken into account with the many factors.
But with valuable content and audience engagement, making money on YouTube can be a pretty lucrative job.
Let’s take a look at the YouTube revenue model, how YouTube pays creators and the factors that affect how much money they can earn according to their video views, and how to get YouTube views same day you post a video.
How YouTube Pays Creators
There few crucial points of understanding the payment procedure of YouTube for its YouTubers:
YouTube pays creators through the YouTube Partner Program, which enables the monetization of their videos:
- a YouTuber must have at least 1,000 subscribers,
- and 4,000 watch hours within the past 12 months.
- Once a YouTuber meets these requirements and enables monetization, YouTube will place ads on its videos.
Ad formats on YouTube include:
- display ads, overlay ads,
- sponsored cards,
- and skippable video ads are also within reach for YouTube creators.
YouTube uses an auction-based system to select which ads will appear on a particular video, and the amount of earnings generated from each ad view depends on factors such as viewer clicks and the advertiser market.
Later, the income generated from ads on a video is split between YouTube and the creator.
- YouTube takes a 45% cut of ad revenue,
- and the creator gets the remaining 55%.
However, the actual earnings a creator receives from ads depend on several factors, such as the length of the video, the geographic location of viewers, and the average CPM in the creator’s eligible country.
What Is Google AdSense & How Does it Affect Your Making Money on YouTube?
One of the primary ways YouTube creators get paid through their channels is through Google AdSense. AdSense is an advertising program offered by Google that allows creators to monetize their content by displaying ads on their videos.
When viewers watch the ads or click on them, the creators earn money.
AdSense is integrated with YouTube, so creators can easily enable monetization on their channels by joining YouTube’s Partner Program. Once a creator’s channel meets the eligibility requirements for the program, they can start earning money through ads on their videos.
The amount of money a creator earns through AdSense revenue depends on several factors, including the number of views, the geographic location of the viewers, and the ad format. Generally speaking, the more views a video gets, the more money a creator can earn.
However, the average CPM (cost per thousand views) can vary widely depending on the content niche and viewer location.
Ad formats can also affect how much money a creator earns through AdSense. There are several types of ads that can be displayed on YouTube videos, including overlay ads, skippable video ads, non-skippable video ads, and bumper ads.
Skippable video ads typically generate the most revenue, as viewers have the option to skip them after a few seconds, while non-skippable video ads usually generate less revenue as viewers are required to watch them.
Another factor that can impact how much money a creator earns through AdSense is the length of their videos. Videos that are longer than 10 minutes can display more ads than shorter videos, potentially increasing the creator’s revenue.
It’s important to note that not all YouTube creators are eligible to participate in the AdSense program. Creators must meet certain criteria, such as having a certain number of subscribers and hours of watch time, and they must also be located in an eligible country.
Additionally, creators must comply with YouTube’s content policies and community guidelines to be eligible for AdSense.
What are the Other Revenue Streams for YouTube Creators?
While ad revenue is the main way that YouTube creators get paid, it’s not the only way. YouTube creators can also make money through other revenue streams, such as:
- affiliate links,
- merchandise sales,
- crowdfunding,
- and brand sponsorships.
Affiliate Links: A creator can include an affiliate link in their video description to earn a commission when viewers make a purchase through the link. They can also sell their own merchandise, such as t-shirts or mugs, to their fans.
Merchandise Sales: Another method is selling merchandise, such as t-shirts, mugs, or other branded products. This allows creators to leverage their brand and loyal audience to sell physical products, often at a higher profit margin than through other revenue streams.
Crowdfunding: Crowdfunding is an option for creators, where they can ask their audience to contribute money to support their content creation. Platforms such as Patreon and Kickstarter are popular among creators and allow them to offer exclusive perks and rewards to their supporters.
Brand Sponsorships: Brand sponsorship is a way for creators to make decent money. When a brand sponsors a creator’s video, they pay the creator to feature their product or service in the video.
The amount of money a creator can earn from a brand sponsorship depends on factors such as the creator’s audience size and engagement, the advertiser’s budget, and the nature of the sponsorship deal.
Tips for Increasing YouTube Earnings
When you’re a YouTuber looking to increase your earnings, here are some tips you should keep in mind:
- Create valuable content that resonates with your audience’s interests.
- Engage with your audience through comments and social media appearances.
- Enable monetization on your channel and videos.
- Experiment with different ad formats to see which ones work best for your content.
- Diversify your revenue streams with affiliate links, merchandise sales, and brand sponsorships.
- Grow your audience by promoting your channel on social media and collaborating with other creators in your niche.
Case Study: How Famous YouTubers Improved Their YouTube Earnings?
Now, let’s take a look at some of the case studies of different creators who have earned money from YouTube and how much they earned for 1 million views on YouTube. These case studies will help us analyze what factors contributed to their success and how others can replicate it.
One of the most successful YouTubers of all time is Felix Kjellberg, better known as PewDiePie. PewDiePie started his YouTube channel in 2010 and has since become one of the richest YouTubers in the world.
According to Forbes, PewDiePie earned $13 million in 2019 from his YouTube channel, which has over 100 million subscribers. PewDiePie’s success can be attributed to his unique brand of humor and his ability to engage with his audience.
These case studies demonstrate that there is no one-size-fits-all strategy for earning money from YouTube.
Different creators have different strengths and appeal to different audiences. However, some common factors that contribute to success on YouTube include engaging with your audience, creating valuable content, and being consistent in your uploads.
In addition to these factors, there are other variables that can affect how much money a creator earns from YouTube. These variables include the type of ad formats used on the videos, the location of the viewer, and the content niche of the channel.
By optimizing these variables, creators can increase their revenue per view and earn more money from their YouTube channel.
Frequently Asked Questions about YouTube Earnings
If you have further questions about YouTube payments, you might find these frequently asked questions useful.
How much does YouTube pay for a million views?
The amount that YouTube pays for 1 million views varies widely based on different factors such as ad formats, viewer location, content niche, and more. On average, creators can earn anywhere from $500 to $2,000 for 1 million views.
How can I become eligible for the YouTube Partner Program?
To become eligible for the YouTube Partner Program, creators must have at least 1,000 subscribers and 4,000 watch hours in the past 12 months. They must also comply with the YouTube Partner Program policies and terms.
Can I make money on YouTube without the Partner Program?
Yes, there are alternative ways to make money on YouTube such as sponsorships, merchandise sales, and crowdfunding. However, the YouTube Partner Program is one of the primary ways to earn money from ad revenue.
Can I monetize all types of videos on YouTube?
No, there are certain types of videos that may not be eligible for monetization, such as those that contain copyrighted material or inappropriate content. Creators should review the YouTube Partner Program policies and terms to ensure their videos meet the requirements for monetization.
How do I get paid for my YouTube earnings?
Creators can receive their YouTube earnings through their AdSense account, which is connected to their YouTube channel. YouTube pays creators on a monthly basis if they have reached the payment threshold, which is $100 in most countries.