Inside Pip Edwards luxury New Zealand ski trip as she hits the slopes in Queenstown

Pip Edwards is enjoying a luxurious skiing trip in New Zealand. 

The P.E Nation founder shared a series of candid images of the Queenstown getaway to Instagram Stories on Friday. 

In the images, the 42-year-old took to the slopes in full protective gear including a reflective visor. 

After wearing herself out on the slopes, Pip showed off the incredible view over the mountain flanked vista at her holiday location. 

She appeared to spare no expense for the icy jaunt, on which she was accompanied by her son, Justice. 

Pip is known for showing off her figure in activewear but for the chilly trip she sported a number of puffer jackets and sports pants. 

It comes after Pip announced she was downsizing P.E Nation due to ‘challenging market conditions’. 

‘In response to the challenging economic conditions, the board of P.E Nation has implemented measures to streamline and restructure the business,’ Edwards stated in an official release to The Daily Telegraph.

‘Regrettably, this has resulted in the difficult decision to make six staff redundant.’

The P.E Nation founder shared a series of candid images of the Queenstown getaway to Instagram Stories on Friday

In the images, the 42-year-old took to the slopes in full protective gear including a reflective visor

She appeared to spare no expense for the icy jaunt, on which she was accompanied by her son

Pip added: ‘These measures align with the overall restructuring efforts, which are necessary to secure the continued growth and success of the business.’

The businesswoman launched her activewear label P.E Nation in 2016 with her friend and business partner Claire, turning it into an international brand sold by 600 individual retailers in 95 countries.

Earlier this year, Pip was forced to deny rumours of a falling out with Claire – whose office had been cleared out and turned into a ‘creative space’ following a months-long absence.

The pair went on a business trip to the UK together in November 2022, where they promoted their athleisure company, took selfies in London, and lunched with the likes of former foreign minister Julie Bishop.

After wearing herself out on the slopes, Pip showed off the incredible view over the mountain flanked vista at her holiday location

But Daily Mail Australia revealed there were rumours swirling the deep friendship at the core of the business may have crumbled during their luxury trip away.

A source with knowledge of the company’s internal dealings alleged: ‘Pip and Claire have had a falling out.’

The source said Claire took one month off in December, extended her break for another month in January, and then opted for another three months’ leave.

Her office in the company’s Sydney headquarters has now been cleared and repurposed as a ‘creative room’.

A P.E Nation spokeswoman denied that the pair are feuding, insisting they remain ‘committed and collaborative business partners’.

Pip is known for showing off her figure in activewear but for the chilly trip she sported a number of puffer jackets and sports pants