It’s the holiday that encourages couples to publicly express their affection for one another.
And Today co-host Karl Stefanovic seemed to have got the memo as he took to Instagram on Wednesday to share a snap of himself looking loved-up with fiancée Jasmine Yarbrough.
The 43-year-old Channel Nine personality went shirtless for the special day, with the younger Jasmine, 34, daring to bare in a pink bandeau bikini.
‘You can spend a lot on flowers or just grab a couple of cold ones’: Shirtless Karl Stefanovic shares beach selfie with bikini-clad Jasmine Yarbrough for Valentine’s Day to his Instagram account on Wednesday
In the photo, Karl and Jasmine made no secret of their affection for one another as they posed with their arms around one another as a sunkissed beach acted as backdrop.
With towels wrapped around their swimwear-clad bodies, the pair appeared to have recently exited the surf and both Karl and Jasmine could each be seen holding a XXXX-branded beer.
‘You can spend a lot on flowers or just grab a couple of cold ones,’ Karl captioned the photo, adding love heart emojis.
Karl’s followers were quick to send well wishes to the happy couple, with one person writing ‘Happy Valentine’s Day guys!’
Another offered, ‘Every happiness to both of you’.
Karl’s Today colleague Sylvia Jeffreys simply commented ‘Romance’, while NRL WAG Phoebe Burgess praised Jasmine by writing ‘hottie’.
‘Punching way above your weight mate,’ another follower lightheartedly joked, before adding: ‘Good to see you happy!’
Expensive taste: From hair transplants to lavish holidays and giving fiancée Jasmine Yarbrough a $15,000 monthly allowance: Inside Today host Karl Stefanovic’s ‘$1 million midlife crisis’
Earlier this week, Woman’s Day, reported Karl was going through an extravagant ‘$1 million midlife crisis’ following his divorce from first wife Cassandra Thorburn
The publication claimed that Karl has had hair transplants, has spent a whopping $200,000 on lavish holidays with Jasmine, and is even rumoured to give his younger fiancée a $15,000 monthly allowance.
‘It’s like watching an episode of Lifestyles of the Rich and Famous – not our mate Karl,’ a source told the publication.
‘This is the bloke who was rarely seen flashing the cash.’
The magazine reports that Karl has dropped $200,000 on holidays – including trips to Bora Bora and Paris, where he spent $1,800 a night on accommodation.
Living it up: Woman’s Day reported Karl has dropped $200,000 on holidays – including trips to Bora Bora and Paris, where he spent $1,800 a night on accommodation. Pictured in Byron Bay
Relaxed: Karl is seen in Byron Byron with Jasmine and their friends and family at Rae’s
Karl and Jasmine have been spotted working out with a personal trainer ahead of their wedding, which is said to be costing him $26,000.
He has also reportedly dropped $500,000 on luxury transportation – including a Harley Davidson motorcycle, two Vespas, a Mercedes, as well as first-class flights and helicopter rides.
Furthermore, Woman’s Day alleged he has spent $220,000 on Jasmine, from her $120,000 engagement ring to other designer goods.
No expense spared: Woman’s Day also report that Karl has spent $220,000 on Jasmine, from her $120,000 engagement ring (pictured) to other designer goods
Sports car: Karl owns a $300,000 Mercedes, which appeared to break down recently
In addition, the Channel Nine star is reportedly spending $3,000 a week on rent to live in a Sydney mansion near Cassandra and their children.
Earlier this month, Karl rubbished claims that he and Jasmine have signed a paid media deal to discuss their recent engagement.
He said it was ‘ridiculous’ that he would open up about his impending nuptials with the same magazines that have made his life ‘hell’, reported The Sunday Telegraph.
‘Completely ridiculous’: Earlier this month, Karl rubbished claims that he and Jasmine have signed a paid media deal to discuss their recent engagement
Karl added that the couple remain tight-lipped on their engagement as they want to keep things private and enjoy time with each other and their respective families.
‘It’s one thing to be seen around town and stuff (wearing the ring) but this (speaking about it) is another thing — some things are okay to keep private,’ Karl said.
‘There’s got to be some time here that we have to enjoy to ourselves and with our family.’
Tight-lipped: Karl added that the couple remain tight-lipped on their engagement as they want to keep things private and enjoy time with each other and their respective families
The presenter conceded that the couple may talk about their engagement in due course, but denied any suggestions that they have planned a paid deal.
‘That’s completely ridiculous — as if I would ever do a media deal with any of the magazines that have made my life hell,’ he vented.
Jasmine confirmed her engagement to Karl by wearing a giant diamond sparkler on her ring finger during a celebratory lunch in Sydney earlier this month.
Daily Mail Australia has contacted Karl’s representatives for comment.
Smitten: Jasmine confirmed her engagement to Karl by wearing a giant diamond sparkler on her ring finger during a celebratory lunch in Sydney earlier this month