Individuals looking for outdoor home and garden products are going to be overwhelmed when they begin searching online. Every company offers the best of the best in its genre of products, promising the world an unbeatable price.
Few companies have earned a reputation in the same way that Keter Group has.
Recently featured in Gear Patrol’s 2023 Home Awards for their work on outdoor Deck Boxes, Keter Group scored high marks and earned further acclaim for its commitment to quality products and sustainability.
CEO Alejandro Pena weighed in on the awards while discussing the work that Keter Group is doing to expand its footprint in an eco-friendly way.
Earning Outdoor Garden Awards
Keter Group recently landed atop the Home Awards section of Gear Patrol magazine in 2023 for the Keter Denali 200 Gallon Deck Box. This hyper-convenient deck box is the biggest size offered by Keter and is considered best-in-class thanks to a variety of special features and sustainable concepts.
Gear Patrol said of their award program, “These awards were given to products that we consider the best in their respective categories.”
Keter CEO Alejandro Pena has made it a point to take the work done at Keter to the next level since being brought on board to oversee its 5,000+ global employees. High honors for the company’s Denali Deck Box would underscore this focus as Keter continues to expand throughout North America, Europe, and the Middle East.
Gear Patrol added to their statement, “The winning products were all pulled from our own buying guides and reviews, and in most cases are personally used and loved by our staff.”
Sustainability and Corporate Responsibility
Perhaps more important than creating simply good products, Keter and CEO Alejandro Pena are uniquely focused on building a business that values sustainability over everything. In fact, Keter and CEO Alejandro Pena have made corporate consciousness part and parcel of what they are offering.
Pena stated in an interview, “When I became the company’s CEO, it was evident to me that we were not just a company with a purpose of creating value for our shareholders.”
Keter utilizes advanced recycling science at the factories that they utilize throughout Europe. When paired with a world-class supply chain, Keter is able to become more than just reactive with sustainability, they are becoming proactive.
Alejandro Pena went on to say, “It is very important to understand that all Keter products can and should be recycled. We are starting to be more proactive in trying to collect back many of these products that are being discarded.”