Killing Kittens founder seeks £500k for growth

A mother-of-three who founded the UK’s most glamorous sex party brand is looking to raise funds to expand her business around the globe.

Emma Sayle, 46, who attended the same Downe House School in Berkshire as Kate Middleton and was spotted with the future Princess of Wales during her brief break-up with Prince William in 2007, founded London-based Killing Kittens 20 years ago.

The company that claims to allow women to ‘feel in control’ and able to ‘explore their sexuality’ has become an established part of London’s nightlife.

Now Sayle has plans to expand the business overseas.

Killing Kittens wants to raise £500,000 from retail investors through the crowdfunding platform Seedrs – giving the business a valuation of £10.5 million – according to documents seen by The Mail on Sunday.

The money will be used to pay for a permanent venue, cruise ship tours, a gay male venture and to stage events in LA, Lisbon, Venice and Paris.

The company has seen its popularity soar since the end of the pandemic, with 12,000 people attending its events last year.

Revenues this year rose to £1.9 million, up from £1.6million last year.

Sayle said: ‘A lot of people sat inside during the pandemic and thought to themselves: ‘I only have one life. I’m in a stale relationship, let’s go and explore and do something hedonistic.’ ‘

Expansion plans: Emma Sayle

Killing Kittens throws luxurious events that include oysters and champagne in grand houses and Mayfair clubs, often stipulating guests wear formal attire.

Guest lists are vetted and there is a ban on men approaching women they don’t know – women make the advances instead.

It is planning to move into cruises, with a maiden voyage planned for 2026.

Sayle says this has already generated £350,000 in room revenues in the first eight weeks on sale. ‘We’ll stop for tourist excursions, do some wine tasting – all the usual stuff. Then in the evening there will be striptease tutorials and sex parties.’

The group is searching for its first dedicated venue in London in a bid to save costs.

Sayle has recently launched a gay and bisexual male venture called KK Homme.

She told the MoS that the company will look at options including a possible sale or flotation on the Alternative Investment Market in the next 18 months.

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