Long live the breakfast radio king! Kyle And Jackie O are toppled from the top spot as 2GB rival Ben Fordham wins ratings battle
Breakfast radio royalty Kyle And Jackie O have been dethroned by AM station 2GB’s Ben Fordham in the latest Sydney ratings.
The KIIS FM had been named the most popular breakfast show across both AM and FM bandwidths in June, but the new figures show Fordham has snatched back his crown.
Fordham now has the leading share in the breakfast market with 16.8 per cent, having increased by an impressive 3.5 points in the latest ratings period.
Long live the breakfast radio king! Breakfast radio royalty Kyle And Jackie O have been dethroned by AM station 2GB’s Ben Fordham (pictured) in the latest Sydney ratings
Coming in second was ABC at 14 percent market share, leaving Kyle And Jackie O at third with 12.1 percent after tumbling by 3.4 points.
The result is nothing short of a coup for Fordham, who took over 2GB’s breakfast show from Alan Jones a year ago.