Kyle Sandilands and Jackie ‘O’ Henderson announce shock change to their radio show after Melbourne expansion

Kyle Sandilands and Jackie ‘O’ Henderson have surprised fans with a very unlikely change to their popular radio show.

The Kyle and Jackie O Show is known for its trademark crude and explicit humour but the co-hosts have now promised to tone down their antics.

Shock jock Kyle, 53, and Jackie, 49, have failed to win over Melbourne viewers since expanding into the city in April 2024, dipping down in the radio ratings. 

However, seemingly in a bid to win over fans in the city, the top-rating Sydney KIIS FM show have now promised to ‘behave’ and down tone their cheeky antics.

A new slogan advertising the show reads: ‘Listen now. We’re behaving,’ in an apparent bid to appeal to a larger audience in Melbourne.

The advertisement has been plastered all over Melbourne’s buses as the breakfast show have poked fun at their naughty reputation.

Kyle Sandilands and Jackie ‘O’ Henderson have surprised fans with a very unlikely change to their popular radio show – toning down their crude and explicit humour  

A new slogan advertising the show reads: 'Listen now. We're behaving,' in an apparent bid to appeal to a larger audience in Melbourne

A new slogan advertising the show reads: ‘Listen now. We’re behaving,’ in an apparent bid to appeal to a larger audience in Melbourne 

Kyle and Jackie have famously interviewed people about their sex lives and revealed how to identify an erotic massage parlour in some racy segments on their program.

But after the show was introduced to Melbourne last year, KIIS FM management have been transforming the show to make it more accessible to the new market. 

In November, it was announced that Kyle would be reducing his trademark graphic sexual content in a bid to appeal to the Melbourne market.

‘The sexual content was really a small part of the show,’ ARN’s chief content officer Duncan Campbell told Mumbrella.

‘Because it was graphic, it grabbed everyone’s attention – but [Kyle’s] taken that off, really.

‘It’s still sexual content. But not the graphic sexual content that it once was.’ 

Campbell told the outlet that Kyle was the one who ‘came to the table’ with toning down on the graphic content and is passionate about winning over Melbourne.

‘[Kyle] wants to win in Melbourne. There’s no doubt about that,’ he added. 

Shock jock Kyle, 53, and Jackie, 49, have failed to win over Melbourne viewers since expanding into the city in April 2024, dipping down in the radio ratings

Shock jock Kyle, 53, and Jackie, 49, have failed to win over Melbourne viewers since expanding into the city in April 2024, dipping down in the radio ratings 

The Kyle & Jackie O Show has had a slow start in Melbourne since the expansion and suffered another small dip in the seventh GFK radio ratings in the Victorian capital.

Sitting at eighth position in the Breakfast slot with a 5.1 per cent share, the duo slipped well behind Nova’s Jase and Lauren, as well as Triple M and ABC Melbourne.

However in Sydney, Kyle and Jackie have still managed to claim the top position for their breakfast time slot.

This was despite a drop to 13.1 per cent of the audience.

Kyle previously blamed the show’s struggling Melbourne ratings on the city’s ‘pearl clutching’ residents in an explosive rant.

‘It is your fault, you are late to the party, you are pearl clutchers, you all love the s*** show that used to be on here,’ he fumed.

‘They got one month of number one and now they are starting to go back down the gurgler again, but everyone keeps (a long censoring beep) … over it. 

‘If you want to listen to s***, listen to s***, that is fine by me.

‘At the end of the day he [Jase Hawkins] is a ranga from Brisbane, he is not even a Melbourne guy, so who is the joke on? Pests.’

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