Once their following starts to grow, beauty YouTubers are flooded with all kinds of gifts – from make up and skincare to face masks and hair products.
And to showcase just how impressive their make up collections are, many share videos to take their subscribers on a tour of their drawers and boxes bursting with products.
Australian beauty guru Lauren Curtis, 24, recently took to her channel to share a video of herself decluttering her incredible collection and offered an insight into just how many products she has.
‘I am so lucky to get sent so much make up weekly and realistically it’s just too much for one person so every now and then I like to do a big clearout of my collection,’ she said, before starting on a room.
Australian beauty guru Lauren Curtis , 24, recently took to her channel to share a video of herself decluttering her incredible collection and offered an insight into just how many products she has
Lauren decluttered a large box of items before moving on to other drawers filled with hundreds of foundations, loose powders, highlighters concealers and bronzers
‘This room in particular contains all of the make up that I have been sent in a PR parcel that I would like to try but haven’t gotten around to trying. When I receive a PR parcel full of make up I usually keep around 10 to 20 per cent of it and that’s where this make up goes.
‘The rest is given to friends and family or donated to a charity or organisation.’
Lauren then moved on to her filming room.
‘This whole process took two days. This video is going through and getting rid of new make up that I just don’t see myself using because I am so grateful to get all of this sent so often but I just can’t keep on top of it and I know that other people will appreciate it more,’ she said.
The popular blogger then organised her foundations, powders, primers and concealers before taking on her even larger collection of eyeliners, mascaras and cream shadows
‘This was a nightmare because those Colour Pop shadows – they are amazing but they do release a lot of new collections,’ she said of this drawer, before organising them by colour
‘I feel like I’m getting to an age where less is more and I just don’t want clutter and stuff around me. Clear space, clear mind.’
Lauren decluttered a large box of items before moving on to other drawers filled with hundreds of foundations, loose powders, highlighters concealers and bronzers.
‘To get rid of this stuff was definitely difficult but what I did was basically the easiest thing was to get rid of all the brands that aren’t cruelty free,’ Lauren said.
‘Now I know at least when I reach into my make up drawers that it’s high quality stuff, it’s stuff I’ll actually use and it’s cruelty free.’
‘I am so lucky to get sent so much make up weekly and realistically it’s just too much for one person so every now and then I like to do a big clearout of my collection,’ she said, before starting on a room,’ she said
Lauren dedicated this entire drawer to liquid lipsticks
‘I know how lucky I am but anyone with this much make up, it gets a but too much,’ she said
Lauren then moved on to her eyeshadow draw which was bursting with products in a range of eye-popping colours.
‘This was a nightmare because those Colour Pop shadows – they are amazing but they do release a lot of new collections,’ she said, before organising them by colour.
The palette drawer was also stacked to the brim with high-end and drug store products.
‘I know how lucky I am but anyone with this much make up, it gets a but too much,’ she said.
The popular blogger then organised her foundations, powders, primers and concealers before taking on her even larger collection of eyeliners, mascaras and cream shadows.
25-year-old New Zealand based beauty blogger Shannon Harris , aka Shaaanxo, is also known for her impressive cleanouts and recently took on her collection of more than 1,000 lipsticks
Shannon talked through the process as she took on the three completely full drawers of lipsticks and organised them – the drawers holding just a small portion of her whole collection
She then moved on to her lip drawers filled with lip pencils and liners, lipsticks and glosses and organised them by colour and texture.
She also organised her drawer filled entirely with liquid lipsticks.
25-year-old New Zealand based beauty blogger Shannon Harris, aka Shaaanxo, is also known for her impressive cleanouts and recently took on her collection of more than 1,000 lipsticks.
‘I’m not throwing it all away but I am throwing away anything that is uber uber old and nasty. Anything else that’s still usable will be going to friends and family or anything that’s new or lightly used that can be sanitised will be donated,’ Shannon said.
‘Anything else that’s still usable will be going to friends and family or anything that’s new or lightly used that can be sanitised will be donated,’ Shannon said
This is the collection of lipsticks that Shannon culled from her collection
Australian YouTuber, Brittney Lee Saunders, has also previously shown off her collection and how she organises it all
Shannon talked through the process as she took on the three completely full drawers of lipsticks and organised them – the drawers holding just a small portion of her whole collection.
‘If you didn’t think I got rid of many, think again,’ she concluded, before filming the large pile of lipsticks she chose to throw out or donate.
Australian YouTuber, Brittney Lee Saunders, has also previously shown off her collection and how she organises it all.
‘A lot of the stuff I have in my collection has been sent to me, I’m not going to lie about that. With my job and doing the odd make up video here and there, I do have a lot of make up brands and companies send me make up,’ she said.
She then proceeded to take viewers through her collection, including her draw filled with nude and brown shade liquid lipsticks
This drawer is used only for colourful liquid lipsticks
‘Definitely too much make up for my own good but I will get through it all eventually,’ Brittney said
‘I don’t want you guys to think I’m making this video to brag or anything like that, I just simply wanted to show you guys what I have, what I love and how I store it.’
She then proceeded to take viewers through her collection, including her draw filled with nude and brown shade liquid lipsticks and the draw used for colourful liquid lipsticks.
She also showed off her bronzer and contour palette drawer, foundation and concealer drawer, her eye palettes and ‘random’ item drawer.
She then took her viewers through her second set of drawers filled with more items before concluding with a tour of her false eyelashes, mascaras, eyeliners and brow products.
‘Definitely too much make up for my own good but I will get through it all eventually,’ Brittney said.