Lidl trainers that sold once every three seconds RETURN to UK shelves next week – and there’s a new update for 2023
After its first string of merchandise sold out across Europe and the UK in 2021, Lidl is back with a brand new collection.
The German supermarket brand has announced it is about to release new items sure to delight their most devoted customers.
Available around selected stores in the UK from 23 March, the Lidl x Lidl collection includes clothing and accessories with price ranging from £1.99 to £14.99.
They include graphic tees for adults and children, £5.99 men swim shorts and £4.99 sliders.
It is the second purse-friendly collection the retailer has released after its first line sold out within days of release two years ago, with one pair of trainers sold every three seconds.
The German supermarket brand has announced it is about to release its second collection of clothing and accessories (pictured)
The graphic tees sport a minimalist look, sporting the Lidl logo on the side, and on their backs.
Smaller items will also be on sale, including £1.99 socks and mini Lidl balls going for £2.99.
The collection will also include the brand’s new take on their viral trainers, which were a sizzling hot commodity when the collection first launched in 2021.
The new £14.99 adult trainers showcase an inverted colourway with hints of Lidl’s red, yellow and blue.
When the shoes dropped in Europe two years ago, it sent shoppers to the discount store to snatch their pair, and British fans spent as much as £3,100 on bundles of the merchandise from sellers on eBay.
Shoppers went mad for the trainers when they first hit European stores, with people queuing up at their local Lidl in hopes to get a pair.
People were even queuing in Finland, where a customer told The Nomad Today: ‘Everyone lined up normally. At exactly 8am they ran to the shop and the sneakers’ shelf emptied in less than 10 seconds.’
At the time, the brand described the trainers as a ‘must-have for any Lidl-loving fan, or followers of the latest trainer trends, saying ‘their classic retro style makes them the perfect pop of colour for any look’.
The white Lidl socks, which sport the brand’s logo, are returning, this time costing £1,99 to purchase
The new updated line includes white graphic tees with the Lidl branding spelled out on their backs
After the shoes and their accessories hit the shelves, savvy shoppers started selling them online for more than 110 times the original price, with UK shoppers going wild over the shoes, which were not available in the UK yet.
One person even listed the extravagant trainers on Finnish auction site Tori for £5,400 at the time.
Lidl is usually known for their copycat versions of premium brands, with shoppers previously picking up lookalike Birkenstocks, beauty products and popular foods.
Time will tell if this new collections proves as successful as its predecessor.
The t-shirts, which cost £4.99 for adults and £2.99 for kids, are also available in black, also with the logo on the back
Fans of the brand will have to wait until the collection is released in-store next week on Thursday 23 March
Lidl have also updated their iconic trainers for 2023. When the brand released their first sneakers in 2021, one pair sold every three seconds
The collection is also returning the Lidl sliders that sent Europe into a frenzy in 2021. They are costing £5.99
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