Aesthetic treatments are rapidly growing in popularity for men – but they are aren’t simply booking in to have beards trimmed and hairs plucked.
The growth of the industry has led to men as young as 18 flocking to male grooming clinics to receive elaborate, game-changing treatments that help their looks defy the tick of time.
Owner of professional skincare clinic MANKiND, Paul Anderson, labelled the male aesthetics industry as one of the fastest-growing in the world, particularly for those in the 18 to 24 age bracket.
Mr Anderson’s Sydney-based clinic receives up to 700 clients a month, growing at around ten per cent annually for the past 13 years.
Speaking to FEMAIL, Mr Anderson listed the range of radical new treatments set to make waves in 2018, that clients can already receive at the clinic.
Owner of professional skincare clinic MANKiND, Paul Anderson, spoke to FEMAIL about some of the popular male grooming trends for 2018 (pictured)
![Paul (pictured) explained we can expect to see a rise in male needling treatments, as well as blood-infused serums and vitamin C masks](https://i.dailymail.co.uk/i/pix/2018/01/07/15/47C5A74E00000578-5237123-Paul_pictured_explained_we_can_expect_to_see_a_rise_in_male_need-a-19_1515337259173.jpg)
Paul (pictured) explained we can expect to see a rise in male needling treatments, as well as blood-infused serums and vitamin C masks
![Factor 4 is a highly-concentrated, anti-ageing serum which is derived from the body's own proteins and used to treat wrinkles, crepey skin, scars and stretch marks](https://i.dailymail.co.uk/i/pix/2018/01/07/15/47C5A72A00000578-5237123-Factor_4_is_a_highly_concentrated_anti_ageing_serum_which_is_der-a-16_1515337259060.jpg)
Factor 4 is a highly-concentrated, anti-ageing serum which is derived from the body’s own proteins and used to treat wrinkles, crepey skin, scars and stretch marks
FACTOR 4
Factor 4 is a highly-concentrated, anti-ageing serum which is derived from the body’s own proteins and used to treat wrinkles, crepey skin, scars and stretch marks.
Serum is generated by taking a patient’s blood and incubating it for six to nine hours, before removing red blood cells from the plasma.
The result is a super-rich, personalised formula of the body’s own growth factor and small proteins cytokines, which can then be drizzled and massaged into the skin, or micro-needled.
Mr Anderson said Factor 4 delivers some of the ‘best skin results’, following a four treatment process costing $2,000.
‘You definitely come up looking so much younger – guys come out saying their skin has improved ten-fold. It’s a very impressive treatment,’ he said.
‘Patients come in and have their blood taken, and then each needling session with Factor 4 takes 30 minutes.’
Factor 4 naturally stimulates the body’s collagen, which reduces fine lines and wrinkles.
![The needling treatment (pictured) involves a cartridge of 100 micro-needles running over the skin, creating 10,000 imprints a minute](https://i.dailymail.co.uk/i/pix/2018/01/05/06/47C5A74800000578-5237123-image-a-34_1515133804824.jpg)
The needling treatment (pictured) involves a cartridge of 100 micro-needles running over the skin, creating 10,000 imprints a minute
![The result of needling is the rejuvenation of skin, reduction of acne scarring, stretch marks and pore sizes (pictured: the MANKiND studio)](https://i.dailymail.co.uk/i/pix/2018/01/05/06/47C5A72600000578-5237123-image-a-40_1515133847466.jpg)
The result of needling is the rejuvenation of skin, reduction of acne scarring, stretch marks and pore sizes (pictured: the MANKiND studio)
SKIN NEEDLING
Mr Anderson said skin needling may be the most intense treatment they offer, but it is also one of the fastest growing.
The treatment involves a cartridge of 100 micro-needles running over the skin, creating 10,000 imprints a minute, he said.
Mr Anderson added: ‘The imprints create a large amount of trauma to the skin, so your body starts wanting to repair and heal, which creates collagen.’
By creating small lesions in the skin using needles, the body responds with a natural healing process called percutaneous therapy induction of collagen.
The result is the rejuvenation of skin, reduction of acne scarring, stretch marks and pore sizes.
A downtime of two to three days is required after treatment to allow the skin’s wounds to heal.
‘After needling there is a period of a few days where it can look pretty intense, especially after the first day where you can look like you’ve been punched in the face,’ Mr Anderson said.
![Aesthetic treatments are rapidly growing in popularity for men (pictured)](https://i.dailymail.co.uk/i/pix/2018/01/07/15/47C5A73900000578-5237123-Aesthetic_treatments_are_rapidly_growing_in_popularity_for_men_p-a-18_1515337259170.jpg)
Aesthetic treatments are rapidly growing in popularity for men (pictured)
![Mr Anderson's Sydney-based clinic receives up to 700 clients a month, growing at around ten per cent annually for the past 13 years](https://i.dailymail.co.uk/i/pix/2018/01/07/15/47C5A73E00000578-5237123-Mr_Anderson_s_Sydney_based_clinic_receives_up_to_700_clients_a_m-a-20_1515337259257.jpg)
Mr Anderson’s Sydney-based clinic receives up to 700 clients a month, growing at around ten per cent annually for the past 13 years
VITAMIN C INFUSION MASKS
Offering a cheaper and less dramatic form of skin treatment are vitamin C infusion masks.
Mr Anderson said vitamin C infusions are particularly helpful for Australians, given the harshness of the sun Down Under.
Vitamin C concentrate is placed underneath an infusion mask which is then fitted to a patient’s face.
![Offering a cheaper and less dramatic form of skin treatment are vitamin C infusion masks - which are of particular use for the clients from Australia, who are frequently exposed to sun](https://i.dailymail.co.uk/i/pix/2018/01/07/15/47C5A74200000578-5237123-Offering_a_cheaper_and_less_dramatic_form_of_skin_treatment_are_-a-21_1515337259517.jpg)
Offering a cheaper and less dramatic form of skin treatment are vitamin C infusion masks – which are of particular use for the clients from Australia, who are frequently exposed to sun
The concentrate then infuses into the skin, providing an anti-ageing facial for weathered skin.
Treatments take only 15 minutes and cost around $150, Mr Anderson said.
He added: ‘It really, really helps guys with ageing and sun-damaged skin.
‘It’s one of those treatments that just keeps on working and it’s great for guys in Australia because the sun really attacks our skin here.’
Meanwhile, Mr Anderson said microdermabrasion remains the most common form of treatment clients sign up for, while laser treatments also remain popular.
Both treatments are considered cheaper options, and can be received for as low as $100.