Models have graced the catwalk in nothing but black adhesive tape during a very racy runway show at New York Fashion Week.
The Miami-based Black Tape Project – known for its daring styles and for bringing new meaning to the phrase ‘less is more’ – showcased one of its most revealing collections.
Bikinis made entirely out of tape were on display during the show, held on Sunday at The Ziegfeld Ballroom during the week-long event, which started on February 11 this year and will run until February 16.
The Miami-based Black Tape Project – known for its daring styles and for bringing new meaning to the phrase ‘less is more’ – showcased one of its most revealing collections (pictured)
Bikinis made entirely out of tape were on display during the show, held on Sunday at The Ziegfeld Ballroom during the week-long event, which started on February 11 this year and will run until February 16
‘King of Tape’ Joel Alvarez founded fashion brand Black Tape Project back in 2008 and usually uses a spectrum of different tapes – including mirrored and metallics – to create his daring designs.
The Miami-based designer, who claims the designs he makes use the ‘only skin-safe artistic body tape’, created minimalist looks aplenty for Sunday’s show.
The stunning models striding down the catwalk paired the daring looks with towering platform sandals and equally-high boots.
Alvarez sells his tape online with prices starting from $9.99 for a simple black tape and $29.99 for more colourful rolls.
The Miami-based designer, who claims the designs he makes (pictured) use the ‘only skin-safe artistic body tape’, created minimalist looks aplenty for Sunday’s show
Alvarez sells his tape online with prices starting from $9.99 for a simple black tape and $29.99 for more colourful rolls. Pictured, models wearing his collection
On the Black Tape Project website, Alvarez explains how his brand came to be after deciding to use the tape on a model one day more than a decade ago.
He says: ‘One day in 2008 I was a rookie photographer who was working with a model that suggested I use electrical tape on her for the last look.
‘I honestly had no idea why she would want this but to make her happy I attempted to use this tape as wardrobe.
He says: ‘One day in 2008 I was a rookie photographer who was working with a model that suggested I use electrical tape on her for the last look.’ Pictured, the models wearing his designs
‘Essentially I just wrapped her in black electrical tape! Mind you she looked like 2 Christmas hams wrapped in rubber bands when I was done! I’d never show you these images, but it sparked an idea in my head,’ the designer concluded
The Black Tape Project has been in high demand across the globe, he claims, with Alvarez saying he regularly gets asked to appear at festivals and nightclubs with his bold designs (pictured)
‘Essentially I just wrapped her in black electrical tape! Mind you she looked like 2 Christmas hams wrapped in rubber bands when I was done! I’d never show you these images, but it sparked an idea in my head.’
Alvarez says he now travels the world showing off and creating new designs with his range of tapes calling it an ‘artistic medium’.
The Black Tape Project has been in high demand across the globe, he claims, with Alvarez saying he regularly gets asked to appear at festivals and nightclubs with his bold designs.
Two models pose during the daring show as they show off the new collection by Miami fashion label The Black Tape Project
The models wore dozens of strips of sticky tape painstakingly plastered onto their skin in the shape of lingerie and swimming costumes
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