Sam Armytage insists she’s ‘not on a diet’ after being announced as a Weight Watchers spokeswoman – and says the program is ‘just a way of life’
She confirmed her new Weight Watchers’ newest ambassador gig on Thursday, in a rumoured ‘$250,000 deal’.
And Samantha Armytage, 42, has revealed she did not have to go on a diet to achieve her 10kg weight loss.
Speaking on Sunrise, Sam joked that while her dog Banjo, who was featured in her weight loss photo shoot with Australian Women’s Weekly, is on a diet – she is not.
No diet here! Samantha Armytage (centre), 42, has revealed she did not have to go on a diet to achieve her 10kg weight loss
‘He’s on a diet but I’m not. It’s just a way of life,’ the TV presenter said.
Explaining her role in more detail to her Channel Seven co-hosts, Sam said her weight loss is all about health and wellness.
‘It’s about being healthy and feeling strong and fit,’ she said adding she can still drink wine and eat cake.
‘It’s not all about weight loss – but guess what I’ve lost 10kg.’
Making progress: Samantha, 42, revealed on Thursday that she has already lost an impressive 10kg since starting the program in January. Pictured left: in May 2018, and right: in May 2019
Body positive message: ‘Thrilled to announce I’m joining forces with @ww as their newest ambassador! Very excited about this modern, holistic company, which is now all about wellness rather than just weight loss,’ she wrote on Instagram
Sam joins the likes of Kate Hudson, Jennifer Hudson and Robbie Williams as an ambassador for Weight Watchers, now known as WW.
‘Thrilled to announce I’m joining forces with @ww as their newest ambassador! Very excited about this modern, holistic company, which is now all about wellness rather than just weight loss,’ she wrote on Instagram.
Sam’s demanding career motivated her to try the Weight Watchers program, as she wanted to ‘prioritise her health’.
Putting herself first: Sam’s demanding career motivated her to try the Weight Watchers program, as she wanted to ‘prioritise her health’
Despite waking up at 3.15am every day, she makes time to exercise at the gym twice a week for boxing and weight training. She also walks her Labrador daily.
‘I feel great, absolutely fantastic,’ she told news.com.au.
‘Don’t forget, I get up at 3.15am so being a bit lighter and having more energy throughout the day really helps. It’s a nice feeling and I want to keep going.’
Sam’s added her demanding hours as ‘a shift worker’ has made it harder for her to stay in shape over the years.
Cashing in! According to The Daily Telegraph earlier this month, Samantha’s contract with Weight Watchers is ‘likely to be worth $250,000’. Pictured with Edwina Bartholomew in 2014