Priceline creates look using $230 of pharmacy makeup and another with $600 luxury high-end products

Beauty expert does a makeup look using $220 worth of cheap cosmetics on one side and $650 of high-end products on the other – so can you tell them apart?

  • Beauty buffs can easily spend hundreds of dollars on high-end makeup products 
  • Can you really tell the difference between a face full of luxury and cheap brands?
  • Priceline’s makeup director Sarah Laidlaw put its affordable range to the test 
  • She applied one side of the face using $649 products and the other side $221.53

Beauty buffs can easily splash out hundreds of dollars on high-end makeup products in the hope of creating their perfect look.

But can you really tell the difference between a face full of luxury cosmetic brands and a more purse-friendly option?

Priceline Pharmacy Australia’s makeup director Sarah Laidlaw decided to put its affordable range to the test to see if women can spot the difference.

During The Beauty Prescription Live event, she applied makeup on Kasey Bransgrove with one side of her face using $649 worth of luxury high-end products and cheap cosmetics on the other costing just $221.53.

Spot the difference! Kasey Bransgrove has one side of her face with $649 worth of luxury high-end products and the other side using $221.53 of cosmetic brands

‘We then asked the audience if they could identify which side of the face was pricey and which was Priceline. Everyone commented that they couldn’t tell the two sides apart,’ a Priceline Pharmacy spokeswoman told Daily Mail Australia.

‘The total cost of Priceline products used was $221.53. The total cost of the pricey products was $649.00.’

The answer? The right side is the affordable brand look, whereas the identical left side shows off the expensive makeup.

Of the cheaper products, Sarah used the $13.95 Rimmel Insta Flawless Primer as the base before applying the $29.95 L’Oréal True Match Foundation.

Wrong! 51 per cent voted 'left' as the 'affordable' side while 49 per cent guess correctly after voting 'right'

A list showing the affordable pharmacy cosmetics brands used on the model's right side

Sydney fashion blogger Tina Abeysekara placed a poll on her Instagram Stories calling on her followers to guess which was the affordable side, with 51 per cent voting ‘left’ while 49 per cent voted ‘right’. She also took a picture of the list showing the affordable products used

How to create the affordable look using $220 Priceline products:

  • L’Oréal True Match Foundation – $29.95
  • Rimmel Insta Flawless Primer – $13.95
  • L’Oréal True Match concealer – $19.95
  • L’Oréal Paris Infallible Loose Powder Transparent – $24.95
  • Nyx Professional Makeup Away We Glow Illuminating Powder – crushed rose – $24.95
  • Models Prefer Highlight and Glow Palette – $17.99
  • Maybelline Color Sensational Creamy Mattes Lipstick – 655 Darling Nude – $17.95
  • Models Prefer Retractable Eyebrow Pencil – $10.99
  • Revlon Mega Multiplier Mascara -$23.95
  • L’Oréal Paris Superliner Le Kohl Eye Pencil – $18.95
  • Nude By Nature Pressed Eyeshadow – $17.95

 

Next, she touched up with the $19.95 L’Oréal True Match concealer before brushing on the $24.95 L’Oréal Paris Infallible Loose Powder Transparent.

For a radiant touch, she used the $24.95 Nyx Professional Makeup Away We Glow Illuminating Powder – crushed rose and the $17.99 Models Prefer Highlight and Glow Palette.

Bringing out Kasey’s eyes, Sarah used the $10.99 Models Prefer Retractable Eyebrow Pencil, $18.95 L’Oréal Paris Superliner Le Kohl Eye Pencil, $17.95 Nude By Nature Pressed Eyeshadow and $23.95 Revlon Mega Multiplier Mascara.

Finishing off the look, she applied the $17.95 Maybelline Color Sensational Creamy Mattes Lipstick – 655 Darling Nude.

Sydney fashion blogger Tina Abeysekara said she very impressed with the identical look after the high-end brands and cosmetic products were applied.

She placed a poll on her Instagram Stories calling on her followers to guess which was the affordable side, with 51 per cent voting ‘left’ while 49 per cent voted ‘right’.



Read more at DailyMail.co.uk