Prince William has shared a video of himself writing the introduction to the Earthshot book using a one-finger typing style on a typewriter.
The post from the Kensington Royal Twitter account, the video shows the Duke of Cambridge, 39, penning the star of ‘Earthshot: How to Save our Planet’ from his study at Kensington Palace in west London.
Behind him is a sweet picture of his son Prince George with the late Prince Philip.
Earthshot: How to Save our Planet is said to be the definitive book of The Earthshot Prize, and aims to inspire a decade of action to repair our planet.
It will be available later this month, and Prince William’s introduction will reveal ‘the early conversations’ which helped him come up with the idea.
A once-ina-generation global publishing event, the book is co-authored by Colin Butfield, former executive director at WWF, and multi-award-winning producer, director Jonnie Hughes.
The book will be published alongside a landmark five- part BBC One TV series in the autumn, created by Butfield and Hughes.
‘In my introduction to the ‘Earthshot: How to Save our Planet’ book, I wanted to share the early conversations in 2018 that led to the Prize’s creation & the simple equation that captures my theory behind @EarthshotPrize Urgency + Optimism = Action. Available 30th September,’ the royal wrote on Twitter.
Launched by Prince William and the Royal Foundation of The Duke and Duchess of Cambridge in 2020, and inspired by former US President Kennedy’s ‘Moonshot ‘, The Earthshot Prize is the most ambitious and prestigious award of its kind.
Prince William has shared a video of himself writing the introduction to the Earthshot book using a one-finger typing style on a typewriter.


The post from the Kensington Royal Twitter account, the video shows the Duke of Cambridge, 39, penning the star of ‘Earthshot: How to Save our Planet’ from his study at Kensington Palace.
It aims to discover and scale the best solutions to help repair our planet over the next 10 years.
Yesterday, it was revealed Prince William is urging humanity ‘not to give up’ in the face of ‘terrifying’ and ‘exponential’ climate change.
The future British king says he understands why people feel ‘so despondent, so fearful and so powerless’ in the face of a such a rapidly approaching ‘tipping point’.


A once-ina-generation global publishing event, the book is co-authored by Colin Butfield, former executive director at WWF, and multi-award-winning producer, director Jonnie Hughes. Pictured is Prince William writing the forward

Launched by Prince William and the Royal Foundation of The Duke and Duchess of Cambridge in 2020, and inspired by former US President Kennedy’s ‘Moonshot ‘, The Earthshot Prize is the most ambitious and prestigious award of its kind
But in the foreword to a new book accompanying his landmark £50million Earthshot Prize, the royal sounds a rare note of optimism.
Recalling his very personal moment of clarity following a trip to Namibia in 2018 that led him to set up the initiative, he says: ‘I was hit by a wave of global pessimism.
‘The headlines were dominated by a sense that world leaders were not moving fast enough. There was widespread finger pointing and political and geographical division. To those of us following at home, it wasn’t an inspiring sight.

Prince William’s inaugural £50million Earthshot Prize Awards will be held at Alexandra Palace (pictured) and broadcast internationally from London on October 17

He made the remarks in the foreword to a new book (above) accompanying his landmark £50million Earthshot Prize, the royal sounds a rare note of optimism
‘I understood why the mood was full of despair, of course. The challenge facing our planet is immense. We were about to enter what scientists say is the most consequential decade in history.’
He continued: ‘Humans have taken too many fish from the sea. We have cleared too many trees, burnt too much fossil fuel, and produced too much waste. The damage we are doing is no longer incremental but exponential, and we are fast reaching a tipping point…
‘..The facts look terrifying, and I could see that this risked making people feel like they might as well give up. The global debate felt too complex, too negative, too overwhelming.
‘It seemed to me, and this is backed up by my team’s research, that there was a real risk that people would switch off; that they would feel so despondent, so fearful and so powerless, there was a risk that any real hope of progress would come to a halt.
‘You could summarise this mood with a simple equation: urgency + pessimism = despondency.’
But William says he then looked to his own experiences – and those of his father and grandfather, both of whom have proved environmental pioneers in their own ways.
‘Following in their footsteps, I have seen people all over the world face what seem like insurmountable challenges yet come together with collective ambition, and a can-do-spirit, to find solutions to them,’ he says.
‘I strongly believe that change is possible, when you put your mind to it. I started thinking about what to do to change the equation to something else: urgency + optimism = action.
Every year from 2021 until the end of the decade, winners in five categories will each receive £1 million and support from a range of experts after being picked by a judging panel consisting of William and leading figures, including Sir David Attenborough.
Each offers £1million in prize money which will support environmental and conservation projects agreed with the winners, who could be individuals, a group of scientists or activists, businesses, governments and even a city or country.
They will be recognised for new ideas, technologies, policies or solutions which tackle one of the five Earthshots: Protect and restore nature; Clean our air, Revive our oceans; Build a waste-free world; and Fix our climate.
The prize is likely to be seen as William’s career-defining project, like his father’s Prince’s Trust or grandfather’s Duke of Edinburgh Award scheme, and reflects his growing confidence on the world stage.
The five winners will be unveiled on October 17 in a unique ceremony at Alexandra Palace in London.
Commenting on the inspiration behind the project, William writes of how the seeds were sown during a visit to Namibia, Tanzania and Kenya in autumn 2018 when he met frontline conservation workers and those from local communities.
Writing about an early morning trip to try and catch a glimpse of the endangered black rhino, he says: ‘The sight that greets you on arrival at the Hoanib Valley in the Kunene region of Namibia is breath-taking.
‘The desert landscape is rocky and bare, criss-crossed with ancient, dry riverbeds that are now used as roads, and punctured by the odd tree and bit of scrub.
‘The setting sun behind the mountains makes you stop in your tracks. This place has a majestic otherworldly beauty.
‘What makes the environment even more breath-taking is the wildlife that now thrives here. Herds of springbok and oryx pick their way through the dusty plains. Desert-adapted giraffes amble along with an elegant gait. Elephants shelter from the beating sun under the shade of large trees.
‘And if you are willing to get up early, be patient, and have a bit of luck on your side, you might spot one of the region’s precious, free-ranging black rhino or even a desert lion.’
William says the ‘optimism and determination’ he witnessed with communities on the ground, fired him to make a difference on his return.
‘The community conservancy model is a prime example of how a simple, positive solution can have wide-reaching benefits for both humans and nature. Most importantly of all, it is a success story that can be replicated and scaled. I wanted to find a way to bottle that innovation and community spirit and mass-produce it globally,’ he says.
‘I wanted to recapture Kennedy’s Moonshot spirit of human ingenuity, purpose and optimism, and turn it with laser-sharp focus and urgency on to the most pressing challenge of our time – repairing our planet.’
Jason Knauf, CEO of The Royal Foundation, said yesterday: ‘The challenge the duke set himself was “what is the maximum positive personal contribution I can make in the next ten years in the fight against climate change? What am I going to do in the next decade that means I can look my children in the eye and say that I did my bit?” Every aspect of the prize bears the stamp of his contribution.’
Earthshot: How to Save our Planet is available from September 30 and highlights some of the remarkable solutions happening globally to repair the planet.
The book also features contributions from members of The Earthshot Prize Council, including Christiana Figueres, former UN Climate Chief responsible for delivery of the landmark Paris Agreement on Climate Change, singer and philanthropist Shakira, former international astronaut Naoko Yamazaki, and broadcaster and natural historian Sir David Attenborough.