Fans found to have behaved in an abusive or discriminatory way will be banned from every Premier League ground under new rules agreed by top flight clubs for the coming season.
The tough new measure, which applies to online and offline abuse, comes after vile treatment of Marcus Rashford, Jadon Sancho and Bukayo Saka , who were targeted by racists following their penalty misses for England against Italy in the Euro 2020 final.
And earlier today, a landmark was reached when more than one million people have signed a petition calling for people who racially abuse footballers to be banned from grounds for life.
Chelsea’s Antonio Rudiger has opened up on the torrent on racist abuse he has been sent
Sportsmail understand the 20 Premier League clubs agreed to the league-wide stadium ban at a meeting last month, in the face of increasing levels of abuse online during recent years.
The Premier League has taken a tough stand on racism and abuse, with chief executive Richard Masters describing it as a ‘priority’.
In March 2019, the league launched the No Room for Racism campaign, urging fans to report racist behaviour.
The Racism top tier of English football began monitoring social media platforms in 2019, which now extends to women’s football and the EFL, to identify hateful content aimed at players and report it to the tech companies for removal.
Red Devils team-mates Marcus Rashford (L) and Anthony Martial (R) have also received abuse
Last season, Manchester United reported a shocking 350 per cent increase in online abuse aimed at its players.
The club carried out its own survey over a 17-month period between September 2019 and February 2021, which revealed the massive rise.
It discovered 3,300 abusive posts targeting United players – 86 per cent of which were racist and eight per cent were homophobic – with Anthony Martial, Axel Tuanzebe and Fred all confirming that they have been racially abused in recent months. The majority of posts included the N-word or emojis with racist intent.
Willian revealed he was subject to racist abuse on Instagram after playing for Arsenal
The situation peaked in January of this year with over 400 abusive player posts, while United also discovered an increase in fans abusing each other on social media
Monitoring by the Premier League has revealed that 80 per cent of the abuse of English-based players now comes from overseas.
While this complicates the ability of the authorities to sanction perpetrators – either through stadium bans or legal action – it is still possible to take action in some cases.
When Brighton’s strike Neil Maupay was abused online earlier this year, Singaporean teenager Derek Ng became the first person outside the UK to be convicted of sending abusive messages to a Premier League player.
The Premier League’s legal team compiled evidence and worked with the authorities in Singapore, which resulted in Ng, 19, receiving nine-month probation order.
Earlier this year, the Premier League announced a plan to enable greater access to opportunities for career progression in football for people from Black, Asian and ethnic backgrounds.
However, more and more players have spoken out about the abuse they have received online. Among them, Marcus Rashford and Anthony Martial at Manchester United, Antonio Rudiger at Chelsea and Willian at Arsenal, to name very few.
The scale of the abuse has led to increased pressure on social media platforms, including Facebook, Instagram and Twitter to take more effective action to identify and remove trolls.
The Premier League, along with other leading football authorities and Kick It Out, wrote to Facebook and Twitter demanding better filtering and swift takedowns of offensive posts.
The letter also demanded improved verification of users and prevention of abusers re-registering for new accounts, as well as more assistance for law enforcement agencies.
This was followed up with a widespread boycott of social media, which included all 20 Premier League clubs, the EFL and many other leagues, sports and celebrities, which reached 1.7 billion people in April.
Facebook owner Mark Zuckerberg (left) and Jack Dorsey, the chief executive of Twitter, were written to by football’s leaders asking them to take action on abuse on their platforms