Roxy Jacenko’s bombshell take on Australia’s social media ban for all children under 16 – despite daughter Pixie, 13, earning ‘$85,000 a year’ on Instagram

Roxy Jacenko has praised the federal government’s social media ban for children under the age of 16, despite her young daughter Pixie making thousands on Instagram.

Pixie, 13, has had an Instagram account, which is controlled by her mother Roxy, since she was just three years old.

The young girl is rumoured to have earned around $85,000 a year as an influencer before retiring earlier this year.

Despite making lots of money from the platform, Roxy has welcomed the social media change.

‘As a parent who started with social media before seeing the effects of it, I now look at what I did very differently,’ she told The Australian Financial Review.

However, Roxy admitted she doesn’t believe the changes will prevent bullying or the exposure to toxic behaviour.

The Australian government is set to introduce ‘world-leading’ legislation to ban social media for all children under the age of 16, with no exemptions if they have parental permission.

The tech giants behind platforms including Facebook, Instagram, TikTok and X will have only a year from when the law is passed to work out how to enforce the strict age limit.

The legislation will be introduced in parliament during its final two weeks in session this year, from November 18, and could have repercussions around the world as MPs in the UK consider stricter limits on phone usage in schools.

There will be no exemptions if children already have accounts, nor if their parents or guardians give them permission to use the sites.

However there may be some ‘exclusions and exemptions’ in order to ‘make sure that there aren’t unintended consequences’, Prime Minister Anthony Albanese said, for example in cases where sites are needed to continue access to educational services.

Pixie, 13, has had an Instagram account – controlled by her mother Roxy – since she was just three years old and she is rumoured to have earned around $85,000 a year as an influencer. Pictured Roxy with children Pixie and Hunter

Meanwhile, Pixie has already started and closed multiple businesses at just 13 years of age.

She is also no stranger to the world of E-commerce, enjoying partnerships with Naked Sundays sunscreen and Mermade Hair.

Pixie was dubbed a mini-mogul when she was the face of Pixie’s Bows, a hair accessory range for children and Pixie’s Pix, an online toy company.

She recently spoke of receiving a $3,000 Goyard handbag for Christmas from her parents.

Pixie has previously said she’s saving for a Range Rover for when she’s old enough to drive.

‘As a parent who started with social media before seeing the effects of it, I now look at what I did very differently,’ Roxy told The Australian Financial Review

Earlier this year, Roxy, who also shares 10-year-old Hunter with Oliver Curtis, sat down for an exclusive interview with Daily Mail Australia and was asked if she spoiled her children too much.

While many have criticised the media personality for spoiling her children, Roxy says she instils hard-working ethics onto them.

‘My kids are no different to any other kid in terms of writing wish lists,’ she explains.

‘Let them do the research! Let them scour the internet, let them have wants and desires, and then realise that in order to get those things in life, you have to work hard.

‘At that age, it’s whether you’re doing your homework well, you’re attending, tutoring, you’re excelling at school. I’ve got no problem with it.’

But like any parent, the mother-of-two does worry about their behaviour as they grow older.

Pixie has already started and closed multiple businesses at just 13 years of age

Hunter and Pixie are still young, but adolescence isn’t far away for the siblings – especially Pixie, who turned 13 this year.

‘Kids these days are a lot more exposed to things that I wasn’t in my generation. What we did as adolescents and what they do today is very different,’ she says.

‘I think as a parent one of the most important things is that we just culture them to know that if anything is to happen, that you have our full support, that we’ll help you fix things.

‘But also to teach them at the same time what can happen – if you go to a party, and there’s alcohol there, I prefer you don’t do it. But if you do, these are the ramifications. That if there’s boys at the party, this is what can happen.

‘It’s about having those difficult conversations, because you can’t hide them from what’s out there. You just have to make them aware of it.’