A six-year-old boy earned an incredible $11 million in the past year, simply by reviewing toys on his hugely popular YouTube channel.
The little boy has now come in eighth position in Forbes’ ranking of this year’s 10 highest-paid YouTubers across the world.
Star: A six-year-old boy named Ryan (pictured) earned an incredible $11 million in the past year, simply by reviewing toys on his hugely popular YouTube channel
Audience: Ryan, whose last name and location haven’t been made public to protect his privacy, has gained a whopping 10 million subscribers on his channel, Ryan ToysReview
With $11 million to his name, Ryan surpassed his fellow YouTube sensation Lilly Singh, who follows him closely with $10.5 million worth of revenue.
Ryan also tied with the comedy channel Smosh, originally started by Anthony Padilla and Ian Hecox, who stopped their partnership in June this year.
The boy, according to his mother, was once an avid watcher of toy reviews, especially ones that focused on Thomas The Tank Engine, before he asked to start his own channel.
‘One day, he asked me, “How come I’m not on YouTube when all the other kids are?” So we just decided—yeah, we can do that,’ his mom, who preferred to remain anonymous, told TubeFilter last year. ‘Then, we took him to the store to get his very first toy—I think it was a Lego train set—and it all started from there.
The channel, Ryan’s father said, was also a way to share bits of his son’s life with their extended family members, many of whom live outside the US.
Family: The boy’s father (right) frequently appears with his son on his videos, which also include vlogs and various food challenges
Family affair: Ryan’s mother, formerly a high school chemistry teacher, has quit her job to work full-time on her son’s channel. Her husband (left) works as a structural engineer
Ryan’s father often appears in his son’s clips, which see Ryan discovering and playing with various types of toys, often while making appreciative comments.
His mother and father have also staged other types of videos, such as several food challenges and a recent vlog filmed when the family went shopping for toys to be donated.
The little boy’s most popular video, in which he unpacks a giant egg containing Pixar Cars toys, dates back to July 2015 and has gathered a staggering 801,871,504 views.
A similar clip, which sees Ryan digging into a similar egg, this time filled with Transformer toys, has been watched 80,775,886 times since it was posted that same month.
Impressive: The little boy’s most popular video (pictured), in which he unpacks a giant egg containing Pixar Cars toys, dates back to July 2015 and has gathered 801,871,504 views
Carrying on: Ryan’s parents, who are careful not to disturb their son’s school schedule with filming, plan to continue filming until he gets tired of it
Most of his viewers are children between the ages of three and seven, his father said last year. The majority of Ryan’s fans are located in the US, but many also live in the UK and in the Philippines.
Ryan’s mother, a former high school chemistry teacher, has quit her job to work full-time on her son’s channel. Her husband works as a structural engineer.
The parents, who are careful not to disturb their son’s school schedule with filming, plan to continue filming until he gets tired of it.
‘Right now, he loves making videos,’ his mom said last year. ‘Every time I tell him we’re going to film, he gets so excited. As long as he’s loving it and it doesn’t disrupt his daily routine, we plan on continuing. But the moment he’s not having fun any more, that’s when it will be time to stop.’