News, Culture & Society

The $25 bar transforming women’s hair from frizz into perfect curls 

REVEALED: The $25 shampoo and conditioning bars transforming women’s hair from frizz into perfect curls

  • Two new shampoo and conditioner bars are being praised by women globally
  • New Zealand brand Ethique launched a conditioner co-wash and shampoo bar
  • The products boast a carefully-curated blend of ingredients to enhance curls 
  • The bars are free of waxes, silicones, sulfates and drying alcohols, and natural

Two new shampoo and conditioner bars are being praised by women the world over for transforming their frizzy hair into perfect curls.

New Zealand brand Ethique’s Curliosity Solid Conditioner and Co-Wash ($25), and Professor Curl Solid Shampoo ($22) have been scientifically formulated to treat wavy and curly hair.

The products boast a carefully-curated blend of ingredients which are proven to protect and enhance curls, while being sustainable and good for the environment.

BEFORE AND AFTER: Two new shampoo and conditioner bars are being praised by women the world over for transforming their frizzy hair into perfect curls (pictured)

BEFORE AND AFTER: Two new shampoo and conditioner bars are being praised by women the world over for transforming their frizzy hair into perfect curls (pictured)

Ethique's Curliosity Solid Conditioner and Co-Wash ($25), and Professor Curl Solid Shampoo ($22) have been scientifically formulated to treat wavy and curly hair (the bars pictured)

Ethique’s Curliosity Solid Conditioner and Co-Wash ($25), and Professor Curl Solid Shampoo ($22) have been scientifically formulated to treat wavy and curly hair (the bars pictured)

The shampoo bar is made with a hydrating blend of ingredients such as shea butter, betaine and cocoa butter, while the conditioner contains jojoba oil and cocoa butter for soft hair and defined curls.

Both products are 100 per cent plastic-free, cruelty-free, vegan, palm-oil free, sustainably sourced and ethically traded.

They are also free of the waxes, silicones, sulfates and drying alcohols that so often dominate shop-bought shampoos and conditioners.

After trialling the products, some 88 per cent of women said they gave them soft, more manageable curls, and 90 per cent would recommend them to a friend.

Before-and-after images show just how well the products work in action. 

The bars (pictured in use) are free of the waxes, silicones, sulfates and drying alcohols that so often dominate shop-bought shampoos and conditioners

The bars (pictured in use) are free of the waxes, silicones, sulfates and drying alcohols that so often dominate shop-bought shampoos and conditioners

Women have shown just how effective the bars are at transforming their dull locks and struggling curls (pictured after use)

Women have shown just how effective the bars are at transforming their dull locks and struggling curls (pictured after use)

To use the bars, Ethique recommend you first of all thoroughly wet your hair.

Then, slide the bar through your locks between six and eight times depending on the thickness of your hair.

Focus on the roots and nape of the neck to ensure the hair is properly cleaned. 

With the shampoo, massage it through your hair to build up a lather, before rinsing and repeating if desired. 

For the co-wash and conditioner, Ethique recommend you wet your hair and gently squeeze out any excess water.

Slide the bar several times along the lengths of your hair, distribute the product with your fingertips and leave it on for one to two minutes, before rinsing. 

If you are using the co-wash and conditioner, Ethique said it’s a good idea to use a foaming shampoo every three to four weeks to get rid of any potential bacteria. 

The conditioner has the equivalent of nine bottle of conditioner in 'one concentrated little bar' (pictured after use)

The conditioner has the equivalent of nine bottle of conditioner in ‘one concentrated little bar’ (pictured after use)

‘We want everyone to be able to give up the bottle and we understand curly hair comes with different requirements to other hair types,’ the environmentalist, scientist and Ethique founder Brianne West said in a statement.

‘We’re excited our curly community has another option when it comes to plastic-free haircare.’

Brianne added: ‘Professor Curl is probably one of the best shampoos we’ve ever made – it has a super creamy lather and really light finish. 

‘Curliosity is extra special too… it’s the equivalent of nine bottles of conditioner in one concentrated little bar, which is the best value conditioner out there. 

‘It can be used as a conditioner, co-wash or as a leave-in treatment which even our straight-haired friends can use for deep conditioning.’

For more information about the shampoo and conditioner bars, please click here



Read more at DailyMail.co.uk