The holidays have arrived and the summer sun is getting hotter by the day, which means swimsuit season is finally upon us.
While buying a bikini isn’t a task that brings many of us joy, The Iconic is hoping to save us a few stressful trips to the dressing room.
The online Australian retailer has revealed its top five bestselling swimsuits of 2017, featuring a surprising amount of pink and black.
The bestselling swimsuit on online retailer The Iconic this year was this $79 bikini from Australian designer Lioness
Grabbing the second spot are the retro Dominica High Waisted Briefs by Atmos & Here, which cost just $25
Taking the top spot is a $79 bikini from Lioness, which features a square scooped neckline and low-rise bottoms.
The adorable two-piece set is a playful concoction of bubblegum pink and white stripes, perfect for frolicking in the waves this season.
Grabbing the second spot are the retro Dominica High Waisted Briefs by Atmos & Here.
With a high-rise style paired with a gathered front panel, this flattering and affordable suit is perfect for channeling old Hollywood glamour.
And at just $25, it’s no wonder the briefs are flying off The Iconic’s shelves.
The Casanova bikini top from Fella Swim may be one of the pricier items in the top five, but it still managed to grab the third spot.
The $143 Casanova bikini top from Fella Swim may be one of the pricer items in the top five, but it still managed to grab the third spot
Done in stunning shades of canary yellow or rich magenta, this $143 piece is sure to help you stand out from the crowd.
Beloved Australian swimwear brand Seafolly grabbed the fourth spot with a sleek black one-piece.
The $150 Active Deep ‘V’ Maillot is true to its name, featuring a plunging neckline with a strappy design that is both classic and contemporary.
A low-cut back with intertwining straps also adds a trendy boost to the flattering piece.
Rounding off the top five is a sporty addition from Speedo, for those who plan to swim laps rather than lap up the sun this summer.
The $60 Endurance Leaderback One-Piece is made from the brand’s exclusive endurance fabric, and promises to retain its shape swim after swim.
Beloved Australian swimwear brand Seafolly grabbed the fourth spot with this sleek $150 black one-piece featuring a plunging neckline
Speedo’s $60 Endurance Leaderback One-Piece, is made from the brand’s exclusive endurance fabric, rounded out the top five
Featuring a racerback design, the suit is also 100 per cent chlorine-resistant and 20 times more fade-resistant than conventional swim fabrics.
Mareile Osthus of The Iconic said the online retailer works hard to reflect its ‘incredibly diverse customer base’ with suits available in a ‘variety of price points’.
‘We have seen brands like Lioness and Atmos&Here selling like wildfire given both brands offer the latest trends at fantastic prices,’ she told Daily Mail Australia.
‘On the other end of the spectrum, we launched a number of premium brands such as Fella Swim to service our customers who are looking for more high-end fashion options this summer season.’
The iconic has sold 54,678 pairs of the Adidas Originals’ Stan Smith this year (pictured left) but unisex Converse (pictured right) still reign supreme
‘Black is of course always a great choice for swimwear and we’re seeing both Seafolly and Speedo selling well across the country as we head into Christmas and New Year.’
When it came to the top-selling shoe on the popular retailer site, this year’s best seller was unisex favourite Converse – which held firm to its top spot.
Far more surprising was the popularity of Adidas Originals’ Stan Smith, which sold a whopping 45,678 pairs on the website this year.
According to the fashion retailer’s 2017 Year in Fashion data report, the unassuming leather tennis sneaker is an Aussie favourite – shifting an impressive amount units in 2017.