Warpaint posts bumper sales as demand for its lipsticks and eyeshadow soar

Warpaint has posted bumper sales as demand for its lipsticks and eyeshadow soar.

The British makeup brand had previously said it expected sales for the year to the end of December to hit at least £85m.

But the group has revealed that full-year sales have ballooned to as much as £89.5m thanks to a strong run up to Christmas. 

This was up from the £64.1m it made the previous year and follows strong trading throughout 2023.

The company, which is listed on London’s Aim, has seen a steady growth following the pandemic as shoppers splash out on cosmetics.

Boost: Warpaint has revealed that full-year sales have ballooned to as much as £89.5m thanks to a strong run up to Christmas

Profits jumped to as much as £18m during the 12 months.

Shares in the group climbed 3.4 per cent, or 13p to 395p, yesterday.

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