A self-taught baker who learned her craft on Google and YouTube now makes professional-standard desserts that regularly go viral on social media.
Busy teacher and mother-of-three Walla Abu-Eid has been whipping up incredible cakes in the kitchen of her Guildford home in Sydney’s inner-west since 2013.
The 30-year-old’s mouthwatering creations have garnered a loyal audience of 67,300 followers less than a year after she started an Instagram page to promote her homemade recipes and part-time catering business.
Among her most popular posts is a decadent baked cheesecake made from six simple ingredients and flavoured with Lotus Biscoff, a spiced cinnamon biscuit and spread popular in Belgium.
‘It’s been crazy. People tell me my cakes look so professional, but I really just do it as a hobby whenever I have time,’ Ms Abu-Eid told Daily Mail Australia.
Self-taught baker Walla Abueid’s ‘Lotus Biscoff cheesecake’, flavoured with biscuits and spread from the iconic Belgian brand
The baked dessert (pictured) is made from six simple ingredients: eggs, cream cheese, sugar, butter flour and vanilla extract
Gifted baker and mum-of-three Walla Abu-Eid
Fans flood the comments to gush over her talent and creativity, with many requesting custom-made cakes for birthdays and family gatherings.
One Sydney mother said she went to the supermarket specifically to buy Biscoff spread and biscuits ‘all thanks’ to Ms Abu-Eid’s Instagram account which inspired her to start baking.
‘This is truly a sigh to behold,’ another said of her sumptuous cheesecake.
And it’s not the only Biscoff-inspired dessert on Ms Abu-Eid’s Instagram feed, which is filled with carefully curated photos of doughnuts, mousses and tarts all built around the distinctive cinnamon sweet.
A photo of her tantalising ‘Lotus Biscoff lasagne’ posted on May 3 was picked up by over 60 global news outlets and featured on the homepages of Unilad and Ladbible.
‘That went absolutely viral, everyone loved it,’ she said.
Asked if she had secured a paid partnership with Lotus to promote the brand, the baker laughed and said a collaboration like that would be a dream come true.
‘I wish I had a deal with Biscoff, I just love the flavour. I actually did contact them, but no word yet!’ she said.
Ms Abueid (left) in May shared photos of her ‘Biscoff lasagne’ (right) which was picked up by more than 60 global news outlets including Unilad and Ladbible
Ms Abu-Eid’s Lotus Biscoff doughnuts, topped with a caramelised glaze and biscuit crumbs
On the back of the extraordinary baking craze that’s swept Australia and the rest of the world since the coronavirus crisis began, Ms Abu-Eid shared tips and tricks for first-timers looking to step into the kitchen.
Patience and practice are crucial, she says, but there’s no need to enroll in expensive courses.
‘I didn’t go to any academy or take any classes, [I learned] from the internet – lots of Googling, reading blogs and watching YouTube,’ she said.
‘I’d look at clips over and over until I’d gotten everything I could from each one, then move on to the next.’
Ms Abu-Eid never lets herself run out of five staple ingredients – eggs, butter, sugar, flour and vanilla extract – which she says forms the base for almost every cake.
Brand partnership imminent: Ms Abu-Eid’s Lotus Biscoff gateaux, stacked over four layers and dripping in caramelised cinnamon fondant
While she’s content to keep baking as a much-loved hobby rather than a full-time business, Ms Abu-Eid hopes to pass her skills to at least one her three young daughters.
‘My second girl Masa is very interested, she’s always asking to help in the kitchen,’ she said.
‘We went to the toy store last weekend and she picked a baking set because she said she wants to be just like mum!’
Whether she follows in those footsteps remains to be seen, but it’s clear that Masa and her sisters are exceptionally lucky to have a teacher as gifted as their mother.
To view the full range of Ms Abu-Eid’s cakes or place an order, visit her business Instagram account Bake My Cake by Walla.