Cover girl Hailey Bieber has been seen in a new holiday ad for Victoria’s Secret.
The 5ft7in wife of Justin Bieber stood out in a sparkly emerald green lace bra and matching undies as she danced around, her blonde hair flying about in the wind.
The 26-year-old model showed off lots of skin while adding a furry white cap and matching winter boots that made her look ready for a snowstorm.
And in a new TV commercial she was seen in a red bra as she held onto a plaid pajama top. Last year the daughter of actor Stephan Baldwin wore a red satin cut-out onesie as she added a Mrs Claus hoodie.
The theme for the much-anticipated holiday 2023 campaign is VS Celebrates Gifting.
Green is good: Cover girl Hailey Bieber has been seen in a new holiday ad for Victoria’s Secret
Lace is lovely: The wife of Justin Bieber stood out in a sparkly emerald green bra and matching undies as she danced around
Then there was a new commercial for VS that aired on Monday.
Also in the campaign were Imaan Hammam, Candice Huffine, Paloma Elsesser and Taylor Hill.
Valentina Sampaio, Mayowa Nicholas, Devyn Garcia, Abby Champion, and Grace Elizabeth round out the cast.
The ladies model seasonal lingerie, festive pajamas, and loungewear.
The chosen color palette of vibrant greens and warm reds is traditional for Christmas.
The Victoria’s Secret holiday 2023 campaign was shot by photographers Camille Summers-Valli and Max Papendieck.
Last year Hailey wore a strappy red satin number.
The fiery red one-piece had cuts down the front tied with bows, which exposed parts of her tan stomach.
‘Red, satiny, and finished with a bow, this one-piece wonder will set silver lanes aglow,’ the copy said.
Her arms were held out with a red cape lined with white fur draped across them, making her look like a Santa Clause-inspired angel.
Red too: And in a new ad she was seen in a red bra as she held onto a plaid pajama top
She sure can move: The looker spun around with the plaid pajama top over her head
The bombshell wore red bedazzled heels and a red bow around her neck.
The post was captioned: ‘Red, satiny, and finished with a bow, this one-piece wonder will set silver lanes aglow.’
The next post had the brunette wearing a black and white lace set.
The outfit showed off her long legs and tight torso.
It was paired with red teardrop earrings and, in her hand, she held an undone black Victoria’s Secret bow.
Last month Bieber said her middle name is derived from tales of Greek gods and goddesses.
The beauty entrepreneur, who married Justin Bieber, 29, in 2018, was born Hailey Rhode Baldwin, with her parents the actor Stephen Baldwin, 57, and his wife Kennya Deodato.
She told GQ Hype she grew up fascinated with myths and legends and found out her middle name – which she uses as the brand name for her best-selling skincare products launched in 2022 – descends from the ancient deity Rhode, who was said to be the protectress and personification of the Dodecanese island of Rhodes.
She was the sea-nymph daughter of Poseidon, the god of the ocean, and a wife of Helios, god of the sun, with some myths claiming the island of Rhodes in Greece was born of their union.
Hailey said about the moniker: ‘If you go back, back, back and look, it comes from that.’
Sexy Santa: Last year Bieber showed off her stunning physique while modeling a red onesie with heels and a Mrs Claus cape
When Hailey was 18 she would talk about how she was into Greek mythology and in 2015 recommended the ‘Iliad’ and ‘Odyssey’ as good travel reads, telling W at the time about their Greek poet author: ‘Homer is fascinating.’
Hailey said about her obsession: ‘It was my favourite thing I learned in school. I was just so obsessed with the ideas and the stories of these gods and goddesses.’
Hailey was raised north of Manhattan in New York and home-schooled beginning in eighth grade – but she said she couldn’t wait to set out on her own odyssey.
She moved out of her parents’ home at 17, and told GQ: ‘I couldn’t wait to just adult. I was young, eyes wide open, super independent, couldn’t wait to move out, couldn’t wait to make my own money.’
Hailey also told the magazine home to her can be ‘anywhere’ as long as she’s with her husband Justin and their dogs.
She said: ‘Home to me feels like I can be anywhere. As long as I’m with my dogs and my husband, I’m good. I can make home out of that anywhere.’