Ex On The Beach star Jemma Lucy has been blasted for promoting weight loss products, including capsules, coffee and tea, during her pregnancy.
The reality personality, who is yet to reveal the identity of her baby’s father, took to Instagram on Monday evening to share a racy snap while posing next to a plethora of products which claim to help users lose up to 7lbs in seven days.
Soon after sharing the post, fans flooded the comments before she hit back by writing to various followers: ‘noooooooo c**t… shut the fuck up ugly c**t’.
Drink up! Ex On The Beach star Jemma Lucy has been blasted for promoting weight loss products, including capsules, coffee and tea, during her pregnancy
In December, Jemma stunned fans when she announced she is pregnant, yet the controversial star admitted she debated not going through with having her first child yet decided to ‘do the right thing’.
In her initial pregnancy announcement, she vowed to never reveal the father’s identity after a secret two-year romance yet has now divulged details of their ‘toxic’ relationship which included a kidnap attempt and bids to abort her child.
The formerly hard-partying star confessed she has been struggling with the side effects of her pregnancy while also admitting she is aware doubts will be rife, but she remains defiant in her abilities to care for the child.
Now however she has set tongues wagging again after revealing her latest collaboration – with the weight loss endorsement company.
Shocker: The reality personality, who is yet to reveal the identity of her baby’s father, took to Instagram on Monday evening to share a racy snap while posing next to a plethora of products which claim to help users lose up to 7lbs in seven days
Shocker: She shared a caption reading: ‘I’ve been staying in shape with my go to @skinnycaffe products. I love the Coffee’s, Hot Chocolate’s and the Thermosyn capsules are amazing!’
She shared a caption reading: ‘I’ve been staying in shape with my go to @skinnycaffe products. I love the Coffee’s, Hot Chocolate’s and the Thermosyn capsules are amazing!…
‘I love to use them as me and some of the girls have been seeing great results and they work with or without exercise… You can lose up to 7lbs in 7 days with Thermosyn Right now you can claim your first packet of Thermosyn free.
Seemingly exercising caution over her choice, Jemma only said she was using the coffee and hot chocolate rather than the tea.
The advice on the site read: ‘There are no dangerous ingredients present but we would recommend speaking to your GP to ensure you are able to do so.’
Shock: In December, Jemma stunned fans when she announced she is pregnant, yet the controversial star admitted she debated not going through with having her first child yet decided to ‘do the right thing’
On the tea however, she wrote: ‘We would recommend waiting until you are no longer pregnant to participate in our Tea program.’
Her followers soon hit out at the post, writing: ‘Shambles. Take this down please… Wow. And you’re about to bring new life into the world. “No c**t”… amazing what money does to people. X…
‘TO SKINNY CAFFE Are you aware that your minion is responding to comments like this? I know I wouldn’t want someone like this promoting my brand….
‘Oh no no no …. the only c**t here is you!!!! You are that desperate for a few quid you are willing to promote harmful products to your followers. Let’s pray none of your pregnant followers harm themselves or their unborn babies actually taking this s**te! You are a disgrace and you know it… your a classy mum poor kid…
Shocking: On the tea however, she wrote: ‘We would recommend waiting until you are no longer pregnant to participate in our Tea program’
‘just here to tell you, you’re totally right to call her irresponsible. Because that’s what it is. Hopefully she’s not actually stupid enough to take it while pregnant. I know people need to make ends meet but, really?? No only is it irresponsible to her unborn child, it’s irresponsible to promote this s**t to her younger audience. …
‘@jemlucy girl your not stupid you know dam well products like this would be harmful towards pregnant women! Why would you promote something that can potientially harm an unborn baby! Where the f**k are your morals…
‘ha ha indeed. Promoting probably caffeine filled weight loss s**te. Shocking. Anything for a quick buck. What a joke! You’re pregnant and promoting weightless products?! irresponsible!’
Ejected: The inked-up star has gained her bad girl reputation during her stints on MTV after she frequently became embroiled in furious rows with co-stars
Jemma soared to fame on the third season of the MTV dating show in 2016, where she struck up a romance with Kirk Norcross, and later became a regular fixture on the party scene before returning to EOTB in the explosive fifth season in 2017.
The star, real name Jemma Henley, got her first taste of TV fame on Channel 4’s Brat Camp in 2005, where she was sent to a US correctional centre following a string of offences including shoplifting and being expelled from three schools.
Following this, she competed on Signed by Katie Price, a reality show hoping to find a protegé for the model, before she launched herself into the reality world on EOTB.
Ouch: The star, real name Jemma Henley, got her first taste of TV fame on Channel 4’s Brat Camp in 2005, where she was sent to a US correctional centre following a string of offences including shoplifting and being expelled from three schools
During her first run in 2015’s third season, she enjoyed a dalliance with Kirk, before returning in series five – where she was ejected for her ‘unreasonable behaviour’ after an array of brawls.
The inked-up star has gained her bad girl reputation during her stints on MTV after she frequently became embroiled in furious rows with co-stars.
Kayleigh Morris was the particular thorn in her side as the duo frequently rowed over various topics, before one argument escalated after which security withdrew her from the Thai villa.