Rihanna has followed in the footsteps of sportswear bran Nike and unveiled curvy mannequins at the New York City pop-up store for her luxury fashion brand Fenty — and fans can’t stop praising her for once again prioritizing inclusivity.
Located at The Webster until June 30, the new pop-up showcases the 31-year-old singer’s slinky dresses and form-fitting knit separates on mannequins of different shapes and sizes, a move that is rarely seen in the world of high fashion.
The brand shared images of the clothes online Tuesday, and people quickly noticed there were curvier mannequins mixed in with the more traditional models.
Inclusive: Rihanna, 31, used curvy mannequins to showcase her new luxury line, Fenty, at her New York City pop-up, which is located at The Webster in New York City until June 30
Ahead of the curve: At the pop-up, curvier mannequins were mixed in with the more traditional models
Guest of honor: Rihanna is pictured at the Fenty x Webster pop-up on Tuesday. She is the first woman as well as the first woman of color to launch a collection under the fashion group LVMH
‘This is the first time I’ve seen a mannequin with hip dips and a tummy. This is the first time I’ve seen a mannequin that has a body type similar to mine and I am FEELING THINGS,’ Alex Gervasi tweeted.
‘Yo I am so here for this mannequin. The subtlety of the representation and the grace of those juxtaposed colors. Bruv,’ someone else wrote.
Many people were thrilled to see a store mannequin that has the same body that they do, with fans pointing out that it has a stomach pouch and hip dips.
‘I don’t think I’ve ever seen a mannequin before that looks more like my shape than the standard skinny-minny mannequins. Thank you for making my day,’ one person commented.
High-fashion looks: The mannequins are dressed in slinky dresses and form-fitting knit separates from Rihanna’s new Fenty collection
Keeping it real: Fans were thrilled to see mannequins with realistic body types
On the heels: Fenty’s size-inclusive mannequins come just a few weeks after Nike unveiled plus-size mannequins at its London flagship store
Another added: ‘I’ve never seen a mannequin with my body before, pouch, dips, all the glory! Thanks.’
One fan simply wrote: ‘REPRESENTATION!!’
Fenty’s size-inclusive mannequins come just a few weeks after Nike unveiled plus-size and para-sport mannequins at its London flagship store.
While Rihanna has received a great deal for online praise over her choice of mannequins at the pop-up, Nike received mixed reviews, as some argued the curvy dummies will ‘promote obesity.’
Feeling good: When the brand shared pictures of the mannequins online on Tuesday, Many Twitter users praised Rihanna, insisting they’ve never seen one with their body type before
However, despite the criticism, there were many fans who insisted it was a positive step towards inclusivity and applauded Nike for the decision.
If Rihanna has received any backlash over her curvaceous mannequins, it’s unlikely that she would care. The entrepreneur has been a champion for diversity for years, and as fans like to point out, she always gets it right.
After launching her Fenty Beauty brand in 2017 with 40 different shades of foundation, her Savage x Fenty lingerie line debuted a year later with extended sizing.
Her inclusive message was further promoted during her first New York Fashion Week show, which featured a range of models including women who were pregnant.
Perfectly imperfect: Earlier this month, Rihanna was commended for not editing out the scars on model Aweng Mayen Chuol’s cheeks in her Fenty campaign images
With her new Fenty line, Rihanna is the first woman as well as the first woman of color to launch a collection under the fashion luxury group LVMH.
Fans recently commended the star for not editing out the scars on model Aweng Mayen Chuol’s cheeks in her Fenty campaign images.
People quickly noticed how the facial scars remained visible instead of being airbrushed away, like other ads for similar luxury clothing and beauty brands.
‘I love that the images used on Fenty are not retouched, and that the model’s skin is not perfect by societal standards,’ one fan wrote on Twitter.
Another person commented: ‘Wow! As a girl with scars, this really touches my heart. I’ve never had any reason to feel less terrible about my scars until seeing this.’